SEO Measures for Mobile Search
SEO Measures for Mobile Search
Yahoo! just recently released a mobile search services called OneSearch. This is their attempt to compete with Google’s mobile search and a fine attempt it is. Illustrated below is a comparison of the two mobile searches side by side.
I think it’s going to become universal in a URL if you spot a stand-alone “m” then it most likely has something to do with mobile search.
How does mobile search engine optimization differ from traditional SEO?
Typically, conduct your SEO the same as you’ve always done, but there are a few extra measures to take to be indexed and ranked better on mobile meta search engines, and to have your site actually view correctly on mobile devices.
* Validate your code and separate design from content.
XHTML and CSS compliant code is important because mobile devices aren’t as forgiving as browsers are.
* Take advantage of the power of CSS.
Not only will a tabless CSS layout lower your load time, which is important to mobile users being charged per byte used, but you can also specify a separate stylesheet for mobile devices using the “handheld” attribute. Remember the key is to separate content from design.
* Make a mobile sitemap.
Use Google’s mobile sitemap generator to generate a mobile sitemap . See section 2b for information on the mobile configuration of your XML file. When you’re done you can submit it to Google Sitemaps that is currently in beta.
Off the topic of search, but something I’d like to show you, is MobiTV. I haven’t had a chance to check this out because I don’t have a compliant wireless service, but you can get TV on your mobile phone. I would like to hear about someone’s experience with this.
SEO Measures for Mobile Search - To learn more about this author, visit Jordan Kasteler's Website.
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Does social media ever slow down? YouTube has announced they are releasing a mobile Website in June of this year (2007). Some mobile phones are currently able to view a demo they have. So add http://m.youtube.com to your bookmarks because it will be here shortly.
Yahoo! just recently released a mobile search services called OneSearch. This is their attempt to compete with Google’s mobile search and a fine attempt it is. Illustrated below is a comparison of the two mobile searches side by side.
I think it’s going to become universal in a URL if you spot a stand-alone “m” then it most likely has something to do with mobile search.
How does mobile search engine optimization differ from traditional SEO?
Typically, conduct your SEO the same as you’ve always done, but there are a few extra measures to take to be indexed and ranked better on mobile meta search engines, and to have your site actually view correctly on mobile devices.
* Validate your code and separate design from content.
XHTML and CSS compliant code is important because mobile devices aren’t as forgiving as browsers are.
* Take advantage of the power of CSS.
Not only will a tabless CSS layout lower your load time, which is important to mobile users being charged per byte used, but you can also specify a separate stylesheet for mobile devices using the “handheld” attribute. Remember the key is to separate content from design.
* Make a mobile sitemap.
Use Google’s mobile sitemap generator to generate a mobile sitemap . See section 2b for information on the mobile configuration of your XML file. When you’re done you can submit it to Google Sitemaps that is currently in beta.
Off the topic of search, but something I’d like to show you, is MobiTV. I haven’t had a chance to check this out because I don’t have a compliant wireless service, but you can get TV on your mobile phone. I would like to hear about someone’s experience with this.
SEO Measures for Mobile Search - To learn more about this author, visit Jordan Kasteler's Website.
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John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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