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Reducing Load Time Through Image Optimization

Written by: Veronica Rikin

Article Overview: all the text on your website will be loaded in a very short time even on a dialup connection. The culprit of slow-loading sites is mainly large images on your website, and it is very important to strike a delicate balance between using just enough images to attract your users and not to bog down the overall loading time of your site.

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Reducing Load Time Through Image Optimization

Even though more and more Internet users switch to broadband every year, a large portion of the web's population is still running on good old dialup connections. It is therefore unwise to count them out of the equation when you're designing your website, and a very major consideration we have to make for dialup users is the loading time of your website.

Generally, all the text on your website will be loaded in a very short time even on a dialup connection. The culprit of slow-loading sites is mainly large images on your website, and it is very important to strike a delicate balance between using just enough images to attract your users and not to bog down the overall loading time of your site.

You should also go to a greater length and optimize every image on your site to make sure it loads in the least time possible. What I really mean is to use image editing software to remove unnecessary information on your images, and thereby effectively reducing the file size of your image without affecting its appearance.

If you own Photoshop, it will be obvious to you that when you save an image as a JPEG file, a dialog box appears and lets you choose the "quality" of the JPEG image -- normally a setting of 8 to 10 is good enough as it will preserve the quality of your image while saving it at a small file size. If you do not have Photoshop, there are many free image compressors online that you can download and use to reduce your image's file size.

On the other hand, you can opt to save your images in PNG format to get the best quality at the least file size. You can also save your images in GIF format -- the image editing software clips away all the color information not used in your image, hence giving you the smallest file size possible. However, saving in GIF format will often compromise the appearance of your image, so make your choice wisely!

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Home > SEO > Veronica Rikin > Reducing Load Time Through Image Optimization
Article Tags: appearance, best quality, compressors, culprit, delicate balance, dialog box, dialup connection, dialup connections, dialup users, free image, image editing software, images, internet users, jpeg image, large portion, loading time, png format, population, short time, slow loading

About the Author: Veronica Rikin
RSS for Veronica's articles - Visit Veronica's website

We are pioneering a new model of social advertising that makes advertising so easier to find, create, and track any campaign. The people behind oybuzz include a group of seasoned professionals with over 50 years of collective experience in the IT industry and specifically in the internet & wireless sectors. The team has had extensive international experience in multiple disciplines including sales, corporate and channel marketing, business development, engineering, consulting and professional services. All have held senior level positions in both multi national corporations as well as start up organizations.

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