Jonathan Cook Articles

Why You Should Run Away If An SEO Offers You A Guarantee - Click To Read Article
Guarantees are great. The problem is that, in the SEO world, they’re an illusion. Here are just a couple of reasons why they are and why you should run the other way when offered one.

Why Google’s Web Accelerator Is (Very) Bad For Your Business - Click To Read Article
Google's Web Accelerator is affecting your business - and it's not good. The implications are huge. Find out what's going on, what Web Accelerator does and why you should be worried.

Why Mass Link Submissions are Dangerous to Your SEO Efforts - Click To Read Article
Those mass directory submission offers are tempting. But they could be leading you down a dangerous path. Learn how mass directory submissions can actually hurt your SEO. And what you should do instead to keep building long term business success online.

Web Usability: What is it? And Why Should It Be Important To You? - Click To Read Article
Web usability has a simple aim: make your site easy to understand, get around and get cataloged by search engines. The problem is the execution ain't so simple. Read about what you should know, how it affects your bottom line and what you do next.

Link Text: Strategy for Success (& Self Respect) - Click To Read Article
Getting backlinks is crucial to SEO success. However, many businesses forget, or don't understand, the importance of the actual link text. Find out what your strategy should be - what you should do, what you should avoid and why. It could help your business a lot.

How To Move Your Search Engine Ads From Skid Row To Uptown - Click To Read Article
Where your search engine ads appear is almost as important as What they say. Find out where your ads are showing right now that could be hurting you and what you can do about it.

How To Roll Out Your SEO Link Campaign Like a Red Carpet - Click To Read Article
Many businesses make the mistake of treating their SEO link campaigns as a 50 yard dash. The problem? Doing that can work against you. Google and the search engines like to see organic growth of links. Find out what that is and how to do it.

How To Focus Your SEO & Open Up Your Profit Margins - Click To Read Article
SEO requires focus. But a lot of businesses take it too far. They're missing big profit opportunities. Here’s how to stop cheating yourself out of new customers by opening up your SEO keyword list

How To Find Your Money Making SEO Keywords - Click To Read Article
Beat your competition. How? By using the full magnitude of what search advertising can do for you. Learn how you can use search ad campaigns to precisely focus your SEO efforts and up your profits – for the long AND short term.

How To Avoid 'Baby Talk' SEO Copywriting & Make The Sale - Click To Read Article
Optimizing your copy is a balancing act and you might be diving off the tightrope without a net. Find out the biggest mistake site owners make in SEO copywriting and a few ways to fix it now.

Click Fraud - Why It Shouldn't Scare You Away from Search Advertising - Click To Read Article
Click fraud is a serious problem. But should it keep you from advertising on search engines? Find out why it shouldn't and what you can do to make sure it doesn't take you down.

3 Things You Should Do When Your Search Rankings Suddenly Drop - Click To Read Article
When your search engine rankings fall, you get frustrated and confused. Very quickly. Find out what you can do when this happens so you can get back to the top where you belong.


Like this article? Share it with your friends

---

	No article feedback found.
	Leave Your Feedback

---

To learn more about the Evan Elite Author Program please contact us.