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How to Keep People Away From Your Web Site - Click To Read Article
Why on Earth would you want to keep people away from your web site? Beats me! But sometimes it sure seems like that’s what people are trying to do. We look at the top four things that will repel visitors long before they decide to become customers.

Make Your Web Site Pay Off - Click To Read Article
Illustrations of why Search Engine Optimization) SEO is essential to bring in qualified customer to a web site, and an overview of what SEO involves. It IS possible to do this yourself, if you're so inclined.

Search Engine Keywords - 3 Critical Things To Know - Click To Read Article
3 critical things to understand about keywords and their importance to people finding your web site in the search engines.

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Bill Treloar
(Visit Bill's Website) Bill Treloar, principal ofRank Magic, holds a Bachelor’s degree from Rutgers University and an MBA in Management from Fairleigh Dickinson University. His background includes nearly 20 years in management of both IT and non-IT divisions at The Prudential, MIS Operations Manager at Health Information Technologies, and MIS Director at a major New York City fringe benefits provider. Bill is widely published on relational database issues and search engine optimization both in print and on the Internet. Rank Magic focuses on the “natural” search engines: those that provide listings from the entire web, not just from companies that pay to be listed, partly because 75% of searchers ignore the paid links. Rank Magic also practices only ethical search engine optimization (see our ethics statement for more on that). Much more good information on Iinternet marketing is in the Rank Magic Blog.
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