Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header
Share for a Cause









Writing Search Engine Friendly Copy For Your Website for SEO Blue Wave Design Studio

Written by: Bill Ross

Article Overview: What Is It You Want To Say And How Does That Translate To Rankings? Let’s talk unique web page content and SEO content strategy. A year ago I would have said go and write yourself all the content your little heart desires and you will get a good ranking and be fine in regards to SEO. But as mentioned in my Inbound Link Article, inbound links are valued very highly in regards to SEO and ranking when marketing within Google.

Free Download - Search Results Relevancy and Website Conversion Rates By Bill Ross
Name: Email:

Writing Search Engine Friendly Copy For Your Website for SEO Blue Wave Design Studio

What Is It You Want To Say And How Does That Translate To Rankings?

Let’s talk unique web page content and SEO content strategy. A year ago I would have said go and write yourself all the content your little heart desires and you will get a good ranking and be fine in regards to SEO. But as mentioned in my Inbound Link Article, inbound links are valued very highly in regards to SEO and ranking when marketing within Google.

So, web page content is very important in not only the search engines eyes but also in the perception and eyes of your viewer. The more unique web page content you have the more the visitors to your site will think of you as an expert in your field. The search engines look at the unique content in somewhat of the same way, and they will give a good ranking to the page because they feel it’s pertinent to what the person who searched for the information is actually looking for.

So there are 2 parts to web page content and your SEO content strategy, well besides the fact it has to be well written.

1. The first part is it must be unique: This means for example on any given webpage no more than 30% of the information on that page can be identical to another web page on the web. There will always be some level of overlay but 30% is a good number to stay below.
2. The second part is it must be relevant: This means if the site is about tennis and the page is about tennis shoes you need to have content that pertains to tennis shoes on the page, yes that sounds obvious but you would be surprised at the number of sites we see that just don’t follow this rule well.

So, how is relevancy defined within the search engines? It’s a combination of the keywords in the Title Tag, URL String, and meta-tags and how densely they are within the content of the pages. A good keyword density is around 5% and Google is very strict with this so do not over this percentage. This number is derived by counting all the words on the page (which can be done in Word), taking the first keyword and figuring what percentage of the words that keyword makes up on the page.

3 Things not to do or in time you will get banned:

1. Don’t hide text on the page by making it the same color as the background to help with SEO, you will get banned.
2. Don’t stack a page full of keywords at the bottom to try and get your keyword density higher to help with SEO, you will get banned.
3. Don’t put a lot of text on a page so that the user has to scroll for more then a second to read it all. With the recent update in Google this gives you a penalty, and enough penalties, let me hear you say it “you will get banned”.

PS: It usually takes around a year to get a site off the banned list with Google. Our SEO Firm uses only white hat tactics when doing SEO on your web design.


If You Need Additional Help Please Contact
Blue Wave Design Studio - An SEO Website Design Firm
Info@bluewavedesignstudio.com
919-280-3578

Related Articles
  10 Things That Hurt Your Search Engine Rankings
  Local Visibility Search Engine Optimization Blue Wave Design Studio
  Search Engine Marketing - Why You Should Write Search Engine Friendly Copy?
  Professional Website Templates Are They Good For SEO and Website Design
  Search Engine Friendly is NOT Search Engine Optimized

Home > SEO > Bill Ross > Writing Search Engine Friendly Copy For Your Website for SEO Blue Wave Design Studio
Article Tags: content strategy, Google, Google, keyword density, search engines, SEO, SEO, SEO Firm, tennis shoes, web design, web page content



Related Forum Posts
Re: How can I promote my site? Re: How can I promote my site? - There are various useful techniques for promoting a website. In SEO the techniques could be "white hat" and "black hat" techniques. White hat techniques includes following techniques to promote website as per the search engine rules. - Search Engine Friendly Tags - Website submission to Search Engines - Website Submission to Social Sites (Like twitter, Facebook) - Articles Promotion & Press Release Promotion - Quality Directories promotion - Contribution to Blogs, Forums Black hat techniques can reduce website strength in the search engine and can treat site as spam that could be following. - Keywords Stuffing. - Hidden Links - Maximum Links of unknown sites.
Re: Top Banner Help Re: Top Banner Help - [quote:35xjo6uq]Good job on the banners BennyBoy![/quote:35xjo6uq] No probs:) I agree Online Marketing and Publicity Search Engine Optimization - Web Design and Programming Blogging also may be... Web Design Tutorials Looking to Hire - jobs section Interesting Articles / websites
Re: what position to request? Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
Re: Working with Camtasia Re: Working with Camtasia - Cam Studio is good as well. I have both. I actually haven't used Cam Studio yet. It does have a few features that Camtasia doesn't. For anyone that can't afford Camtasia, or wasn't lucky enough to get it free as I did, Cam Studio is a great alternative. Just do a search for it.
Website SEO Marketing Consultant from India Website SEO Marketing Consultant from India - Hi all, I am search engine marketing consultant, and has worked on seo marketing of several online websites. In case you need any help or facing any issue related to SEO/SEM, you can post your query. I have 4 yeards of experience in following :- a ) Search Engine Optimization/Marketing b) PPC Promotion c) Website Development too;)


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.



Featured Article


Bottom Footer
Share for a Cause












Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

The Digital Diet by Daniel Sieberg

Halloween Howl Seven by Author Paige Agnew

9 tips to increase ROI in PPC Campaigns

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.