Justin Cook Articles

Why SEO is essential for small businesses - Click To Read Article
Too many business owners have the "build it and they will come" mentality when having a website created to represent their products or services. Unfortunately, this results in the vast majority of small business websites severely under-performing. Most often, this is simply a case of not being optimized to be ranked and found in search engines; a.k.a. a lack of SEO.

How to select an SEO company - Click To Read Article
There are so many companies and 'professionals' claiming to offer SEO, even providing guarantees of top placement. But how can you sort the wheat from the chaff?

How to make title tags optimized for search engines - Click To Read Article
I often analyze the content, HTML coding and tag structure, and link structure of websites, from the perspective of being optimized for search engines. I provide a report to each client on what they need to or should change, and often that report is much larger than they anticipated! On almost every single report I've delivered to date, the title tags have been in serious need of attention.

Beware of Fake SEO Companies! - Click To Read Article
Due to its increasing popularity and demand, a plethora of companies are popping up or extending their services to include SEO. This article explains a couple of reasons why not all SEO providers are legit.


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