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Top 10 AdSense Tricks To Boost Your Commission

Written by: Kalena Jordan

Article Overview: No matter how much money AdSense is making for you right now, a few simple tweaks can increase that amount considerably. Here is a step by step guide to boost your AdSense commission.

Top 10 AdSense Tricks To Boost Your Commission

Google AdSense - http://www.google.com/adsense - is fast becoming the preferred way for people to earn an income online. Forget eBay and multiple affiliate programs. Whether you are a work-at-home mom trying to make a little extra cash or an Internet entrepreneur with hundreds of monetized websites, AdSense is truly the easiest way to earn money.

Simply sign up for a free account, grab your ad code and paste it in your site. But here's the amazing thing - no matter how much money AdSense is making for you right now, a few simple tweaks can increase that amount considerably. And I should know, after learning about these tricks, I more than doubled my AdSense commissions!

The self-proclaimed AdSense gurus and experts are sharing this insider knowledge, for a fee.

You can learn all these secrets from them, as long as you buy their e-book, sign up for their seminar or purchase their newsletter. But I'm going to share all their AdSense tricks for free. Here they are:

1) Color code your ads to match your web site palette *exactly*. Don't use frames around your ads. Instead, in the AdSense code generation interface, make sure you choose the same color as your page background for the ad frame and the ad background.

When choosing the ad heading colors, match them to the *exact* color of your page headings. Use the exact same ad background shade as your page background. Use the exact same ad text font and color as the text on your pages. You can see an example of this color-matching on my Search Engine Advice Blog at - http://www.searchenginecollege.com/blog.htm - notice the 4 link ad unit at the top and the skyscraper text ad unit on the left hand side under the heading Ads by Google as you scroll down the page? The link and text colors are identical to the color palette used throughout the rest of the page.

Near enough is NOT good enough. If you can't quite get the color matching right, use Google's built in color palette together with the RGB to HEX or vice versa color converter on this page - http://www.w3.org/MarkUp/Guide/Style. That handy little tool was a life saver for me.

This is probably the one single tweak that made the most difference to my commission levels.

2) Try not to use the traditional horizontal banner style or leaderboard image ads because people are blind to them.

3) Use Google's own AdSense optimization tips at https://www.google.com/support/adsense/bin/static.py?page=tips.html
and visual heat map to assist you in deciding where on your page to place your AdSense ad code.

4) Research competitive keywords using a keyword research tool such as Keyword Discovery at http://www.keyworddiscovery.com/?id=22487 or grab a list of the most popular keywords from various sources and use them in your web site pages where relevant. This article - http://searchenginewatch.com/facts/article.php/2156041 - is a good source of frequently searched keywords. Targeting popular keywords should trigger AdSense ads on your pages that utilize those keywords. The more popular the keyword or phrase, the higher AdWords advertisers are generally willing to pay per click for it so the higher your commission on those clicks.

5) Incorporate the AdSense code into your page so that the ads look like a regular part of your site. You can see an example on this Internet Dating Stories site - http://www.lovestory.com.au/
- where link ads are incorporated within the regular left hand navigation of the site under the heading "Feature Links".

6) Use Google's new 4 and 5 link ad units wherever possible. They seem to have a much higher Click Through Rate (CTR) than regular ad styles. You can view all the AdSense ad formats at https://www.google.com/adsense/adformats.

7) Place arrows or images next to your ads to draw attention to them. You can see two different versions of on this search engine article library page - http://www.searchenginecollege.com/articles/article-library.htm - at the top (where a pointing hand directs your eye to the ad) and the bottom where 3 images draw your attention to each of the three AdSense ads.

8) Use the full allowance of multiple AdSense ads on each of your pages - 3 regular AdSense ads, plus 1 link unit. Use careful placement of these ads so they blend into your site and don't distract from your content. Clever use of this allowance can be seen on this page about bad Internet dating stories - http://www.lovestory.com.au/bad-stories.htm - where you see:
- 1 horizontal 4 link ad unit towards the top of the page under the first paragraph.
- 1 vertical skyscraper text ad unit about halfway down the left hand side under "Sponsor Links".
- 1 vertical skyscraper image ad unit down the left hand side under "Sponsor Links".
- 1 horizontal text banner unit at the bottom of the page with images above each ad to draw attention to them.

You can also include 1 AdSense referral button in addition to the 3 other units.

9) Tailor your page content to a particular niche or focus. Page content that is tailored towards a specific theme is more likely to trigger AdWords ads that closely match the content and are therefore more likely to interest your visitors and inspire them to click.

Don't create pages merely for the sake of placing AdSense ads. Visitors (and search engines) can see through this ruse in an instant.

10) Use custom Ad Channels for each of your ad placements, for example, "Top 5 Link Unit Blue Palette" or "Left Side Navigation Image Skyscraper" etc. Tweak, track and measure the success of each of these custom channels so you know what gives you the highest CTR. Some ad formats and colors will work better than others, but you won't know which until you test, test and test some more!

Related Articles
  The Best Ways To Start With AdSense!
  How To Incorporate Adsense Into Your Affiliate Marketing
  3Tips How To Improve Your AdSense Earnings!
  Google AdSense Strategies – Anticipating and Maximizing Holiday Season Revenue
  What Do You Want To Know About Google AdSense?

Article Tags: background, color palette, Google, www google



Related Forum Posts
Re: From $0.30 to $300 / Day on Google AdSense Part 1 - How To M - Hi Jeff - I`ll likely get into 3rd party advertising later on in the series but what I recommend doing is putting AdSense up as your baseline to test with. Get a sense over a couple of months as to how much you can make from that ad space. Remember that Google takes a percentage of all the money you make through AdSense so it would make sense to charge a higher amount for private ad sales than you`re making through AdSense - the advertisers are paying those rates anyway. Once you know how much your ad space is worth in AdSense, offer up the space to private advertisers with a 30-100% price increase. If you don`t get any takers then you can stick with AdSense... if you do sell the spots then you`re making more than you were with AdSense so it`s worth it. I didn`t have any luck with 3rd party companies who offer to handle the sales for me. Many of them contacted me but when I told them what I made through AdSense and through my own private sales, they said they couldn`t match it. The offer sounds appealing and I was really hoping that a company could take that off my hands but it looks like I`m too well optimized at this point.
Commission Junction or Your Own Software - I can't tell you how easy it is to use your own software vs using something pre-created such as Commission Junction, but in the past when I've joined affiliate programs and they use something like Commission Junction, I lose a bit of respect for the company. *Why* don't they have their own software? *Why* do I have to go through all this rigmarole of joining something else? I prefer the "personal" touch - although it might not be that personal - of dealing with the company itself. Just my two cents!
Ad Sense plug in - [quote:3ztngbhz] I have a plugin on my computer that shows me my AdSense earnings. It logs in to update every 15 minutes and there are always changes. [/quote:3ztngbhz] I would love to have such a plug in! Where can I go to get it? Somewhere on the AdSense webpage? (I've never noticed one!)
Re: From $0.30 to $300 / Day on Google AdSense Part 1 - How To M - Thanks for sharing Alan! Testing is always key! I always recommend using AdSense as your benchmark to measure against. For my site I haven't had much success with products (my own or affiliate). For direct ad sales, sometimes I can get advertisers and charge them a premium. Other times, depending on the section, I make too much from Adsense for an advertiser to compete with. As this series continues I'll share how I've managed to make money from AdSense and hopefully it will provide some new insights for my readers.
Re: Money never sleeps - Well I guess it goes back to the old cliché of "don't work for money, but learn to have money working for you." However, aside from using your money to invest in things like property, stocks, etc... what are some of the other ways? I feel that the average Google AdSense user can't even make enough each month to buy a new pair of shoes. So in that respect, I wouldn't count on AdSense to help you earn more money while you sleep.


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