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Article Marketing Doesn't Work

Written by: Chris McElroy

Article Overview: The experts disagree! Does Article Marketing work or doesn't it? Read on to learn the answer.

Article Marketing Doesn't Work

By Chris McElroy a.k.a. NameCritic

First let me explain article marketing for those that do not know what it is. Let’s say your website is about widgets. You write an article on interesting ways people can use widgets.

In the footer of your article there is an author bio section. In the author bio section you place links to your website about widgets.

You submit that article to as many article directories as possible. You can use a service www.isnare.com ISnare.com who for two dollars per article will submit your article to hundreds of article directories.

Once you submit to all of those directories, remember the link in the author bio section, each of those directories is now a one-way inbound link.

Now none of those links is related to widgets, so they are not relative links, but they do still count for link popularity, just not as much as relative links do.

But the second reason that article directories exist is to provide free content to website owners. These website owners can take your article and use it as content for their website as long as they leave the links in the author bio section active and intact.

Article Marketing Doesn't Work. That is exactly what some old-time experienced SEO people are still saying. Yet, one of the clients I wrote articles for went from a link popularity of 1 to a link popularity of 457 in 8 days.

I received an email today from a client I wrote an article for on "Free Credit Repair" 3 days ago. He did a search in Google today for "Free Credit Repair" and the article was in the top 100. Tough category, but it was written 3 days ago and appears in Google for his search term with links to his website.

I can continue to provide dozens of examples where article marketing works and works fast. Once those articles are picked up by other websites besides the article directories, the real benefit comes.

Those websites that pick up and use the articles as content for their websites would not use the article if it were not related to their own topic. That means relative one-way inbound links for your website.

If you have no use for quick link popularity and relative one-way inbound links to your website, then article marketing is not for you.

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Article Tags: article marketing, article marketing, bio section, Google, inbound links, link popularity, relative links, website owners, widgets



Related Forum Posts
Re: Let’s talk about the ways of marketing your products, servic - I agree with some of the others who responded it depends on what your selling... but to answer your questions here are some of the methods I use. Forum Marketing Yahoo Answers (I need to use more of) SEO (Search Engine Optimization) Bum Marketing or Article marketing P-P-C (Pay Per Click) Marketing Online Directories Hope this helps.
Re: Should Evan add a "Social Media Marketing" category to the f - Hi, Online Marketing would be a great title, and having sub categories would make it even better, there would plenty of categories to choose from, Social Media, SEO, Article Marketing and yes even Affiliate Marketing to name just a few, great looking site btw Jeff, take care, Carol
Re: Traffic! How do you get it? - Traffic is the lifeblood of your internet business and it is one of the most popular questions asked all the time how do I get more traffic. The following are some good strategies that are proven to work to help ou gain traffic to your website A) Forum Marketing b) Article Marketing - (Where you distribute your content is the key to success with Article marketing) c) Video Marketing d) Blogging e) Social Media ( sharing content amoungst a targeted network of friends or creating Fan Pages and updating) f) Ezine advertising ( send solo mailings to email lists of people within your niche) Go to google and type in your niche name followed by ezine or newsletter g) Pay per Click H) Joint ventures and ad swaps ( generally will need a list of email subscribers of your own) I) Classified adverts online J) Banner and Image ads - go to google and type in google image ads - full tutorial their I would reccomend you pick one strategy and learn it until you can generate some great traffic and then you should look to move on and implement other strategies.
Re: How to Promote Your Business Online - Thanks for the list ZekeLL , I use many of these ways to promote my online business and am looking into using more of them. I also use Article Marketing, Social Networking and Blogging which I find a very good way to get traffic to my site and also gain valuable backlinks. Take care, Carol
Re: Did you buy into the iPhone 3G craze? - Kevin, Doesnt Telus have good promotions for their long standing customers?? I got my Pearl for virtually nothing because I had been with Rogers for like 10 years.... I also just added a new phone to my contract and bought the new Razor for $50?? Perhaps you can jump up and down and threaten to move your contract?? good luck J


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