Article Marketing Doesn't Work
Article Marketing Doesn't Work
First let me explain article marketing for those that do not know what it is. Let’s say your website is about widgets. You write an article on interesting ways people can use widgets.
In the footer of your article there is an author bio section. In the author bio section you place links to your website about widgets.
You submit that article to as many article directories as possible. You can use a service www.isnare.com ISnare.com who for two dollars per article will submit your article to hundreds of article directories.
Once you submit to all of those directories, remember the link in the author bio section, each of those directories is now a one-way inbound link.
Now none of those links is related to widgets, so they are not relative links, but they do still count for link popularity, just not as much as relative links do.
But the second reason that article directories exist is to provide free content to website owners. These website owners can take your article and use it as content for their website as long as they leave the links in the author bio section active and intact.
Article Marketing Doesn't Work. That is exactly what some old-time experienced SEO people are still saying. Yet, one of the clients I wrote articles for went from a link popularity of 1 to a link popularity of 457 in 8 days.
I received an email today from a client I wrote an article for on "Free Credit Repair" 3 days ago. He did a search in Google today for "Free Credit Repair" and the article was in the top 100. Tough category, but it was written 3 days ago and appears in Google for his search term with links to his website.
I can continue to provide dozens of examples where article marketing works and works fast. Once those articles are picked up by other websites besides the article directories, the real benefit comes.
Those websites that pick up and use the articles as content for their websites would not use the article if it were not related to their own topic. That means relative one-way inbound links for your website.
If you have no use for quick link popularity and relative one-way inbound links to your website, then article marketing is not for you.
Article Marketing Doesnt Work - To learn more about this author, visit Chris McElroy's Website.
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By Chris McElroy a.k.a. NameCritic
First let me explain article marketing for those that do not know what it is. Let’s say your website is about widgets. You write an article on interesting ways people can use widgets.
In the footer of your article there is an author bio section. In the author bio section you place links to your website about widgets.
You submit that article to as many article directories as possible. You can use a service www.isnare.com ISnare.com who for two dollars per article will submit your article to hundreds of article directories.
Once you submit to all of those directories, remember the link in the author bio section, each of those directories is now a one-way inbound link.
Now none of those links is related to widgets, so they are not relative links, but they do still count for link popularity, just not as much as relative links do.
But the second reason that article directories exist is to provide free content to website owners. These website owners can take your article and use it as content for their website as long as they leave the links in the author bio section active and intact.
Article Marketing Doesn't Work. That is exactly what some old-time experienced SEO people are still saying. Yet, one of the clients I wrote articles for went from a link popularity of 1 to a link popularity of 457 in 8 days.
I received an email today from a client I wrote an article for on "Free Credit Repair" 3 days ago. He did a search in Google today for "Free Credit Repair" and the article was in the top 100. Tough category, but it was written 3 days ago and appears in Google for his search term with links to his website.
I can continue to provide dozens of examples where article marketing works and works fast. Once those articles are picked up by other websites besides the article directories, the real benefit comes.
Those websites that pick up and use the articles as content for their websites would not use the article if it were not related to their own topic. That means relative one-way inbound links for your website.
If you have no use for quick link popularity and relative one-way inbound links to your website, then article marketing is not for you.
Article Marketing Doesnt Work - To learn more about this author, visit Chris McElroy's Website.
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Joe DagerJoe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website |
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
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