Article Marketing Doesn't Work
Article Marketing Doesn't Work
First let me explain article marketing for those that do not know what it is. Let’s say your website is about widgets. You write an article on interesting ways people can use widgets.
In the footer of your article there is an author bio section. In the author bio section you place links to your website about widgets.
You submit that article to as many article directories as possible. You can use a service www.isnare.com ISnare.com who for two dollars per article will submit your article to hundreds of article directories.
Once you submit to all of those directories, remember the link in the author bio section, each of those directories is now a one-way inbound link.
Now none of those links is related to widgets, so they are not relative links, but they do still count for link popularity, just not as much as relative links do.
But the second reason that article directories exist is to provide free content to website owners. These website owners can take your article and use it as content for their website as long as they leave the links in the author bio section active and intact.
Article Marketing Doesn't Work. That is exactly what some old-time experienced SEO people are still saying. Yet, one of the clients I wrote articles for went from a link popularity of 1 to a link popularity of 457 in 8 days.
I received an email today from a client I wrote an article for on "Free Credit Repair" 3 days ago. He did a search in Google today for "Free Credit Repair" and the article was in the top 100. Tough category, but it was written 3 days ago and appears in Google for his search term with links to his website.
I can continue to provide dozens of examples where article marketing works and works fast. Once those articles are picked up by other websites besides the article directories, the real benefit comes.
Those websites that pick up and use the articles as content for their websites would not use the article if it were not related to their own topic. That means relative one-way inbound links for your website.
If you have no use for quick link popularity and relative one-way inbound links to your website, then article marketing is not for you.
Article Marketing Doesnt Work - To learn more about this author, visit Chris McElroy's Website.
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By Chris McElroy a.k.a. NameCritic
First let me explain article marketing for those that do not know what it is. Let’s say your website is about widgets. You write an article on interesting ways people can use widgets.
In the footer of your article there is an author bio section. In the author bio section you place links to your website about widgets.
You submit that article to as many article directories as possible. You can use a service www.isnare.com ISnare.com who for two dollars per article will submit your article to hundreds of article directories.
Once you submit to all of those directories, remember the link in the author bio section, each of those directories is now a one-way inbound link.
Now none of those links is related to widgets, so they are not relative links, but they do still count for link popularity, just not as much as relative links do.
But the second reason that article directories exist is to provide free content to website owners. These website owners can take your article and use it as content for their website as long as they leave the links in the author bio section active and intact.
Article Marketing Doesn't Work. That is exactly what some old-time experienced SEO people are still saying. Yet, one of the clients I wrote articles for went from a link popularity of 1 to a link popularity of 457 in 8 days.
I received an email today from a client I wrote an article for on "Free Credit Repair" 3 days ago. He did a search in Google today for "Free Credit Repair" and the article was in the top 100. Tough category, but it was written 3 days ago and appears in Google for his search term with links to his website.
I can continue to provide dozens of examples where article marketing works and works fast. Once those articles are picked up by other websites besides the article directories, the real benefit comes.
Those websites that pick up and use the articles as content for their websites would not use the article if it were not related to their own topic. That means relative one-way inbound links for your website.
If you have no use for quick link popularity and relative one-way inbound links to your website, then article marketing is not for you.
Article Marketing Doesnt Work - To learn more about this author, visit Chris McElroy's Website.
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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 Chris McElroy (Visit Chris's Website) Chris McElroy, aka NameCritic has been helping clients with Internet Marketing since 1995. He has also been involved with Internet Governance as a member of the General Assembly under ICANN since 1998. Through www.ArticleContentProvider.com he provides help with Article Marketing, Press Releases, and Optimized Content for Websites. With w ww.SeoServiceProvider.com he provides SEO Consulting, PPC Campaign Management, Blog Management, and more. Since 1995. No Hype. Just Great SEO!
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