Article Marketing Explained
Article Marketing Explained
Writing an informative article about something that is related to your website content, service, or product, then mass submitting it to article submission or free content websites.
Because of the links in your author bio section or footer of the article, every article directory you submit to is linking back to you. While this creates a lot of one-way inbound links, you have to remember that those websites are not likely to be related to your product, service or website content.
In addition to that, those article directories also link to thousands of websites. Even on the page where your article appears in their site, it's likely that many other links accompany your links on the same page, further diminishing the value of those links.
It is worth the effort. Those inbound links will definitely not hurt you and will help some, but the goal of submitting your article to all of those article directories is so that other Webmasters and Bloggers can find your articles.
Whenever a webmaster or Blogger uses your article in a website or Blog that is related to your content, product or service, then you are accomplishing a lot. Those are valuable one-way inbound links and will carry weight with search engines like Google.
Writing exclusive articles for high-traffic websites.
This is another way you can use article marketing to enhance your search engine rankings and link popularity as well as get traffic directly from those who read your article.
For this, you really need to polish your writing style. You need to write an informative article that is grammatically correct first of all. It needs to be 500 - 700 words.
You need to provide references for your facts and acknowledged quotes to support your theories or opinions. It will also help you illustrate that the information is correct. These types of articles require more research because they need to be accurate.
Once you have your article written, offer it as an exclusive article to just one high-traffic website where their topic is related to your content, products, or services. This article will be seen by many if it is accepted and you will see a direct result in the amount of traffic you get from just one article submitted to just one website.
I will offer one last way to use article marketing effectively. Writing the article as you would an exclusive article as mentioned above for another website and putting it into your own website.
Once you have the article written and posted into your website, take the link directly to the article page and start posting in forums and commenting on blogs that are related to the topic of your article. Use the link to that article page in your sig. line or as a reference if you find people discussing exactly what your article explains.
By using the article to help others, you will find they will want to see what else you have at your website. By linking it in your sig. line, you also increase link popularity for that page and for your website. Make sure that the rest of your website is linked from the page you put the article into and it can even help your website get crawled by the search engine spiders.
Article Marketing Explained - To learn more about this author, visit Chris McElroy's Website.
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By Chris McElroy a.k.a. NameCritic
Writing an informative article about something that is related to your website content, service, or product, then mass submitting it to article submission or free content websites.
Because of the links in your author bio section or footer of the article, every article directory you submit to is linking back to you. While this creates a lot of one-way inbound links, you have to remember that those websites are not likely to be related to your product, service or website content.
In addition to that, those article directories also link to thousands of websites. Even on the page where your article appears in their site, it's likely that many other links accompany your links on the same page, further diminishing the value of those links.
It is worth the effort. Those inbound links will definitely not hurt you and will help some, but the goal of submitting your article to all of those article directories is so that other Webmasters and Bloggers can find your articles.
Whenever a webmaster or Blogger uses your article in a website or Blog that is related to your content, product or service, then you are accomplishing a lot. Those are valuable one-way inbound links and will carry weight with search engines like Google.
Writing exclusive articles for high-traffic websites.
This is another way you can use article marketing to enhance your search engine rankings and link popularity as well as get traffic directly from those who read your article.
For this, you really need to polish your writing style. You need to write an informative article that is grammatically correct first of all. It needs to be 500 - 700 words.
You need to provide references for your facts and acknowledged quotes to support your theories or opinions. It will also help you illustrate that the information is correct. These types of articles require more research because they need to be accurate.
Once you have your article written, offer it as an exclusive article to just one high-traffic website where their topic is related to your content, products, or services. This article will be seen by many if it is accepted and you will see a direct result in the amount of traffic you get from just one article submitted to just one website.
I will offer one last way to use article marketing effectively. Writing the article as you would an exclusive article as mentioned above for another website and putting it into your own website.
Once you have the article written and posted into your website, take the link directly to the article page and start posting in forums and commenting on blogs that are related to the topic of your article. Use the link to that article page in your sig. line or as a reference if you find people discussing exactly what your article explains.
By using the article to help others, you will find they will want to see what else you have at your website. By linking it in your sig. line, you also increase link popularity for that page and for your website. Make sure that the rest of your website is linked from the page you put the article into and it can even help your website get crawled by the search engine spiders.
Article Marketing Explained - To learn more about this author, visit Chris McElroy's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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Joe DagerJoe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
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