Tweet

Link Exchange Tips

Written by: Josh Arvin

Article Overview: Your website's PR is a major factor of where it will rank in search engines. Link exchanges are a popular way of increasing total backlinks, and here are some link exchange pointers.

Link Exchange Tips

The only way to increase your PR is to receive backlinks from sites that already have higher PR. This can be done through link exchanges. However, many times link exchanges with the wrong sites or on the wrong page will actually lower your PR. That is why when you are performing link exchanges, keep these facts in mind:

A. Don't buy sitewide links. Instead you should be looking for links from individual pages. Sitewide links do include blogrolls. It would be a much larger benefit for you if you had a text link that was fit nicely into a blog post, as opposed to having your link on someone's blogroll. Even though the blogroll will increase the total number of backlinks more than the post will, it is always quality over quantity. Always.

B. Don't only look for high PR links. Start off with low PR rankings if you have a PR0 and you will slowly but surely see your own rankings increase. This is as opposed to starting off with PR3+ right away which is always a red flag to google. Certainly do not buy PR3+ backlinks right away if you have a PR0, since Google can now detect paid links with more and more accuracy.

C. Build your links slowly but surely. Receiving too many backlinks in a short period of time sends a red alert to Google, even if everything you have done was completely legit. For example, don't submit your site to 1,000 directories in a day by paying for cheap manual labor on DigitalPoint. Instead manually submit your site to 3 quality directories a day, and that will become 90 quality backlinks a month. Remember, quality over quantity.

D. Only link your site to quality sites. Linking your site to spam sites that happen to have PR will lower your PR in the long run when Google lowers the PR of those pages. This should be obvious to any webmaster who is looking to exchange links. Moreover, you should try to link your pages with sites that are similar to that of your own.

E. Make sure that the links fit naturally into posts. This can go a lot further than just stuffing links into your blogroll. As stated above, this is another example of quality over quantity.

I would like to reinforce once again that page-wide links have a much stronger effect than site-wide links. This is a very important point.

A popular place for link exchange is on DigitalPoint which is a very large internet forum for internet marketers. You will be sure to see other sites there with the same niche as your own. Other forums worth checking out are SitePoint as well as WarriorKing. Paid links are available at these forums as well.

Related Articles
  Understanding the Basics of Link Exchange
  Automate your link building process for successful SEO
  One way reciprocal link exchange theory.
  SEO Tips for Link Building in Geeting Incoming Links
  SEO and Link Building

Article Tags: accuracy, backlinks, benefit, blogroll, digitalpoint, google, link exchanges, period of time, quality directories, quality sites, red alert, red flag, short period



Related Forum Posts
Re: Search Engine Optimization - simply trying your hand at doing it yourself :- Directory Submissions - targeted links at high PR directories Blog and Forum Postings - to high PR and frequently crawled sites Social Bookmarking Classified Ads Article Marketing - submit to high PR directories, could also serve as link baits Link Exchange - with relevant sites authority sites Link Baits - for organic linking
Re: Looking to outsource my sales - With a budget of $1,500 I know a guy in India who will do all these works on your website for you SEO Articles writing Article Submissions Forum Postings Website Submissions Press Release Link Exchange Video Submission If interested pm me and i send you his linl
Business Tips - How about: Tips for managers to handle employees more effectively? Tips on how to deal with difficult customers? Tips on how to deal more effectively with suppliers? The only three I have in mind right now, but will try to come up with something else. Chris
CRM Options - Greetings When I was working within a virtual team we used FreeCRM, it was an easy to access repository for all the information on our clients and how the business was going that any of us could check at any time. One of Australia's leading Web Development companies uses Zimbra an Open Source email/calendar application which is a great alternative to Microsoft Exchange. However it does cost money for a commercial licence but could definitely work out cheaper than a Microsoft Exchange solution depending on your business.
Re: Using Craigslist SEO to Promote Your Website - [quote:372g7ueu]2) Trent: could you explain more about building solid backlinks? What constitutes as solid? Do you go to relevant articles and try to set up a link to your content that relates to that topic?[/quote:372g7ueu] Article marketing Guest blogging Blog commenting Link exchanges Directories Forums Link wheels Social bookmarking Link bait Quality content Also, you want your links to be keyword anchored if at all possible. Links from sites relevant to yours are better too.


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Tweet

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

The Biggest Domain Name Myth

What Is The Foundation for Your Vision?

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.