5 Rules of Social Media Optimization (SMO)
5 Rules of Social Media Optimization (SMO)
5 Rules of Social Media Optimization SMO - To learn more about this author, visit Param Network's Website.
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Social Media Optimization (SMO) is a way to optimize websites so they would be more easily connected or interlaced with online communities and community websites. For Example Tagging, easier linking, Community websites linking, links through Web 2.0 sites incorporation of third party community functionalities (except from sites Like Flicker, YouTube etc.) and most Importantly to let the content of site travel (especially those sites, that are content rich)
Deepak Singh Manager web marketing at Param Network is generally credited with bringing the term SMO to more acceptance among online marketers with his - 5 Rules of Social Media Optimization (SMO) -
1. Increase your linkability
2. Make tagging and bookmarking easy
3. Reward inbound links
4. Help your content travel
5. Encourage the mashup
5 Rules of Social Media Optimization SMO - To learn more about this author, visit Param Network's Website.
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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