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Top 12 SEO Tips To Optimise Your Website Content For Organic Search.
Written by: Bill EganArticle Overview: This article contains SEO tips and advice on optimising your website including a step by step approach to get you started.
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Free Download - When Organic SEO Tastes Too Much Like Hard Work! By Bill Egan |
Top 12 SEO Tips To Optimise Your Website Content For Organic Search.
Here’s a step-by-step approach that will get you
started:
1. Carry out keyword research and analysis to define your
top 10 keywords
2. Do an initial audit on your website for your top 10
keywords to identify the top SEO issues to be fixed
3. Analyse your keyword competitors for your top 10 keywords
4. Analysis your trade competitors
5. Research your current visibility for chosen keywords - to
establish a yardstick for improvement?
6. Determine the quality of your back-links. Back-links of
poor quality may actually be reducing your authority with the search engines..
Where are you getting links (links - not traffic) from - what countries, what
domains?
You are now ready to start making changes to the website.
7. Write Meta data for 10 keywords - title tag, description
tag, keywords tag
8. Clean up code if required, i.e. clean html, CSS, broken
links, navigation
9. Get human readable urls that match chosen keywords
10. Generate or optimise existing site map, plus develop XML
site map
11. Implement internal and external links that align with
keywords
12. Append a blog to the website, we recommend Wordpress
So, how much would you expect to pay for this work? A wide
range of service providers can quote you for this service. You are in a
better position if you have done the above analysis as you can prepare a
specific Requirement Specification Document.
Ultimately the price paid should be based on the expected
ROI from the campaign.
To do the work yourself you would need to know how to
prioritise the work into a list of tasks that will yield the fastest SEO
results as some tasks are more important than others.
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About the Author: Bill Egan RSS for Bill's articles - Visit Bill's website Bill Egan is Sales & Marketing Director at Interleado, a start-up SEO Software Company. Interleado specialise in intelligent SEO software delivered as a service. The service supports Internet marketers, search professionals and website owners in promoting websites through organic search. The flagship service is the "All-in-One SEO Workbench" containing a rich set of tools to speed up and simplify the process of promoting websites through search engine optimisation. The Workbench analyses onsite content and back-links to prioritise the tasks needed to improve a website's visibility and authority. Monthly reports track will track progress in SEO project implementation and continually recommend the next set of prioritised tasks that will deliver faster SEO results and higher search engine visibility and keyword rankings. You can open a free 30 day account to find out more and try out the SEO Workbench at: http://www.interleado.com/ Click here to visit Bill's website When Organic SEO Tastes Too Much Like Hard Work Top 12 SEO Tips To Optimise Your Website Content For Organic Search |
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