Tweet

Longer Search Queries Increased By 8% In 2009

Written by: James Foster

Article Overview: The use of longer search queries is gaining popularity in the year 2009. According to Hitwise, The use of short search queries is reducing and the long search query is increasing, as users want a more specific search. Longer search queries are becoming popular, as there is a consistent growth in the usage when compared to June 2008.

Longer Search Queries Increased By 8% In 2009

The use of longer search queries is gaining popularity in the year 2009. According to Hitwise, The use of short search queries is reducing and the long search query is increasing, as users want a more specific search. Longer search queries are becoming popular, as there is a consistent growth in the usage when compared to June 2008. The short search queries are reduced compared to June 2008. However, the search query base of 2 words leads the popularity continuously and is followed by 3 word searches. Use of More Than 5 Word Search Queries Increased By 8%

The average of search queries of more than 5 words is increased by 8% in June 2009 from June 2008. It was about 7% in April 2009. When it comes to the percentage of the total clicks by the number of keywords, this segments has more than 20% share of the total clicks. The increase in the number of keywords conveys that the users are looking for more specific and accurate results in their searches.

Use of 2 Words Leads the Popularity By 22.02%

Search queries of 2 words lead the popularity by 22.02% in June 2009. Though it leads all search queries, it is reduced by 9% from June 2008 when it had 24.17% of the total clicks. Two word search queries are very much popular among the online searchers as well as online marketers who target the keywords. The decrease in the popularity in the two word search queries is a sign to watch out for the online marketers.

Search Queries Of 1 To 4 Words Reduced By 2%

Average searches with 1 to 4 words are reduced by 2% from June 08. The use of 1 to 4 words is less compared to previous year but the 2 words search base still leads all the search queries. There is a reduction of 2% YOY in the use of 1 word in the search base and just a gain of 1% in the use of 3 words in the search queries.

The longer search query represents the desire to get the specific results of the users. The growth of long search query base indicates the growth and necessity of specific more accurate keywords.

Related Articles
  Google US Search Share Reaches 63.2% in May 2009
  Longtail of Search Engine Optimization
  ••••••> Domain Age of Your Website and How Long Registered Matters When It Comes to SEO
  Google Search Share Remains Unchanged In the Month of June
  Traditional Retailers Missing the Online Search Potential

Article Tags: 3 words, accurate results, br, consistent growth, desire, online marketers, popularity, previous year, search queries, search query, searchers, segments, word search, words search, yoy



Related Forum Posts
Young Entrepreneur in International trading - I’m 23. Owns an ice-cream company. Started the company when I was 20. Increased sales compared to previous owners with 50%. Are now looking for new opportunities to expand my business.
Re: SES Toronto Next Week - In that case, how about the following? Track: Get Me Up to Speed * State of Search Marketing in Canada Track: Practical & Actionable * Beyond Linkbait: Getting Authoritative Online Mentions Track: Advanced * User Search Behavior * Social Media Success * Web 2.0 & Search Engines * Giving Credit Where It’s Due: Which Campaign Sold What?
Re: Moderators on vacation - I will be on vacation from Dec 23, 2008 - Jan 5, 2009 - See y'all in the New Year! Happy 2009 to All!!!
Life of claims! - Hello, Although we all know that the life of any patent at the uspto is 20 years, I have another concern about as to weather a patent can be renewed by just appending a few unique claims just before it expires. For example, say I was granted a patent in 1990 and in 2009 I decide to further protect some of those claims so no one can use them for another 20 years. Therefore am I allowed to create a new product very similar to the original one patented in the 1990 and append a couple of new and original claims to it and re-patent it in 2009 thus allowing a better version of the original product to be patented for another 20 years. If the 2009 patent gets granted, would the original claims included in the 1990 patent be valid and protected for another 20 years? Thankyou all for your feedback! With regards Rob
What Do You Want To Be Taught? - Hi, My name is Jeff Foster, I will be moderating this new section. I want to get your opinion on topics you would like to discuss & be taught on. I see a great need for small business owners to learn how to perform basic Search Engine Marketing (SEM) which would include the basics about Search Engine Optimization (SEO). What do you want to be taught on? Jeff


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Tweet

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

The True Cost of Employee Turnover

••••••>SEO Tip Of The Day: HTML Validation

Top 5 Qualities in an Outsourcing Company

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.