Tweet

Calculating Web Site Visitors to Judge Site Performance

Guest post by: michelle crossley

Article Overview: A common question asked by most eCommerce marketers and owners is the optimum number of visitors, which proves how well a site is doing. The answer is widely variable depending on the products or services being sold, the company size, the sector which the company belongs to, and the target audience.

Calculating Web Site Visitors to Judge Site Performance

A common question asked by most eCommerce marketers and owners is the optimum number of visitors, which proves how well a site is doing. The answer is widely variable depending on the products or services being sold, the company size, the sector which the company belongs to, and the target audience. For example, a small B2B company consisting of around 10 employees and getting a hit of 124 visitors each week can be termed as having an average performance.

The calculation of website statistics serves as a vital data source, which gives you an insight into what works for a site and what does not. You can judge the popularity of your site by counting the number of hits, which your site generates. To calculate the number of your site visitors, you need good statistics generators to determine your hit counts.

Calculating traffic hits is easy since there are plenty of services which can be used for that purpose:

Google Ad Planner: This is one of the best traffic calculator tools providing comprehensive and accurate data. Google Ad Planner can be used to know the traffic hit from any website across the world. Using Google Ad Planner lets you compare your traffic to that of similar sites worldwide and judge if you are getting the appropriate number of visitors to your site.

Trends: Google Trends uses the stored data from Google search engines, third party research sources, and Google Analytics to give an accurate estimate of the number of visitors your site generates in a week.

StatBrain: StatBrain provides one of a kind service, which claims to give a daily reading of the number of visitors which a site gets.

Compete: Compete provides traffic hit data from US only. It is useful if you are based in the US but unless you can compare the data to that collected from various sites worldwide, it is not of much use.

Technically, hit counts cannot be used to measure the popularity of a site. But webmasters find the information helpful since it can be used as a research tool for finding ways to improve the site. In order to know how many visitors your site is getting, it is better to keep track of IP addresses. An individual may log in several times a day and visit your site, which gets your site more hits, albeit from the same person. Tracking IP addresses lets you know the number of people who visit your site and is a more accurate measurement of your site visibility.

To increase site visitors, you can get a good log analysis done. A log analysis ranks the pages according to their popularity. If your page appears far below others, it means you need a different approach towards marketing your product or services. You can use the data from your research to redesign your site and present a refreshed version to the consumers.

With a little work and research, you will soon have a successful site running, which will get more than enough site visitors to keep its popularity high.

Related Articles
  How to Increase Your Sales by Keeping Your Visitors Coming Back to Your Site
  Learn How To Generate Your Own Traffic Without Google Or Any Other Site
  8 Ways To Get People To Visit Your Web Site
  Create a Site Map For Better Traffic
  5 Ways to Keep Visitors Coming Back
  5 Ways To Get Visitors To Your Website To Come Back
  The Importance of a Sitemap
  When Is the Right Time to Redesign
  Using Statistics To Improve Your Customer Retention And Bounce Rate
  9 Tips for Creating a Site Map for Visitors and Spiders
  Web Design - Little Things Make a Big Difference
  Analyzing Your Website Traffic – Visitors v. Hits
  7 Ways to Make Your Home Page a Home Run for Usability
  #60 How to Setup a Budget and Goals for Your Website
  How Can You Improve Your Alexa Traffic Rank?
  How a Sitemap Differs From a sitemap
  Enhance Your Value
  Using Web 2.0 to Customize Your Sales Process
  Getting Inside the Head of the Web User
  Site Map Tips

Article Tags: blogging, seo, seo blogs, seo consultants, studio1c, web design



Related Forum Posts
Re: Hello from the UK - Hello! What part of the UK are you from? Site looks good, how are you marketing it and what do what want to achieve?
Re: Eng Lit Academic Site Up For Review - Hi David Site looks good but I agree with Zacman, the header definitely needs something more on it. It doesn't need to be beautiful but it does need to catch the eye to attract people to read further. MichelleJ
Re: Alexa Ranking Goals - My Alexa ranking goal Site: TJHarrisMarketing (dot) com Member:Timothy Harris Goal: 100,000 Currently: 670,695 and im also currently working on other wordpress websites
Most Useful SEO Tools For Webmasters - Hi, My name is Jeff, I work for WebBizIdeas.com and we are developing an article called "50 Most Useful SEO Tools for Webmasters." We have ranked & listed our top 30 SEO Tools but want to get your opinion on what SEO Tools are most useful to you; as Internet Business Owners. Google Webmaster Tools Google Analytics Google Alerts Yahoo Site Explorer SEOBook.com Keyword Research SEOBOOK.com SEO For Firefox Tool SEOBOOK.com Search Engine Rank Checker SEOBOOK.com Back Link Analyzer SEOChat.com Keyword Difficulty Compete.com Quantcast.com Alexa.com Archive.org Stompernet Site Seer Technorati.com PRWEB.com ADDTHIS.com SHARETHIS.com EzineArticles.com Scribd.com Squidoo.com YouTube.com StumbleUpon.com Reddit.com Digg.com Del.icio.us Wikipedia.org Flickr.com NewsVine.com Yahoo Answers NOTE: When you list your answers please include a description on what the site is, why it is important to you, and your experience please....we may include it in our article. Jeff
Re: How Much Is Your Website Worth? - I guess it is for the website as the section which gives the value is called "Site Value Report". What do you think dnscoop is missing when it values your site?


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Tips for the Novice Traveler

Effective Leadership

Are You Fulfilled

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.