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Search Engine Optimization Techniques for building a new site

Guest post by: Koilraj Abraham

Article Overview: Are you recently launched your website and looking to improve your search visibility? This article will provide enough information on SEO content and link importance and guidelines.

Search Engine Optimization Techniques for building a new site

Search Engine Optimization (SEO) is not an one time activity, continued process to improve the visibility of a web site or a web page through natural unpaid search results in a search engines.

Thump rule for Internet marketing: GET ON 1ST PAGE, GET MORE VISITORS = MORE SALE

Many SEO companies and tools will attract you in a words saying that your site will be listed in first page within a day, within a week, within a month.....etc.

My dear Internet marketing friend, Google, Yahoo or Bingo search engines itself NEVER say such a commitment to pull your site into first page within few days. So, stop spending such useless investment and concentrate on your site contents and genuine way of promoting your website.

SLOWLY AND STEADILY you will get good results.

Step 1 : Identify high ranking keywords for your business from Google keyword suggestion tool. Just concentrate couple of keywords for your SEO.

Step 2. Build your web pages with useful relevant information with keywords identified in Step 1. Google says, "Focus on the user and all else will follow". Must remember “Content is King”.

Step 3: Must provide unique relevant title in all of your web pages.

Step 4: Must provide unique META description and keywords in all of your web pages.

Step 5: Create HTML Sitemap to easily navigate your site.

Step 6: Create XML Sitemap and submit it to search engines. This will inform the search engines about your web pages and time frequency for crawling.

Step 7 : You need to increase linking count and popularity to reach out target audiences over the web. To improve your external linking, you need to do many submissions and it must be SPAM free. To avoid SPAM issues you must not use any AUTOMATED submission tools.

Step 8 : If you are promoting software product, create PAD XML (product info for download sites) and submit to download directories. You will get targeted visitors as well as reselling partners from download sites.

Step 9 : Create press announcement and submit to PR sites. Note that PR can be published immediately in google search results (you can see News Results in first page of google).

Step 10 : Create topic niche articles and submit to article directories. You can use your site links at the bottom of the article or author bio paragraph.

Step 11: Submit your site to free download directories.

How your site gets higher search results without link building process?

By referral search users visit your site by your targeted keywords. On later stages your product/service information links will be visible on download directories, press release sites, article sites, rss feed broadcasting sites, free ad sites and video sites. Automatically search engine improves your product/service page popularity and show them in top results.

Both content and links plays major role in SEO. Links are important for getting high search engine rankings. Content is important to drive more relevant traffic of-course sales on your site.

Good luck for your Internet marketing success !

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Article Tags: search engine optimization, search engine optimization techniques, seo software



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Re: Social Media Marketing - Corporate Vs. Small Business - There are various marketing techniques which are very closely related to social media marketing, such as Search Engine Optimization, Search Engine Marketing, and Social Media Optimization. Social media sites provide a huge variety of subjects, topics, and discussions to choose from. A social media web site can be defined as a common ground, where individuals gather together to share their views and opinions. Social media has also adapted various mediums such as audio, video, and textual mediums. There are few guidelines in order to successfully implement social media marketing. Improve the ability of your website, so that it can be linked to other sites easily. All the incoming links are unique, so treat them properly by providing dedicated space for them. In order to be successful at social media, the following steps can also be very useful. First, create forums on your own web site. Provide interesting topics so that people would like to participate and interact with each other through your site. Keep updating information and news to attract your visitors. Compose podcasts and use the clips to promote your products.
Re: Can someone explain Search engine optimization to me? - Search Engine Optimization (SEO) could be compared to a big popularity contest: A High School Computer Geek and a High School Football Captain who are trying to promote a party. The computer geek tells everyone in school & even hands out 100's of flyers about his party Friday night...what happens? his friends end up showing up and a few new people...even the new people leave right away because it is not what they are looking for. The High School Football Captain ends up just telling a few good buddies, and within hours the entire school not only knows about it, but everyone wants to come, and everyone does come & stay. One defenition of "optimize is "To make as perfect or effective as possibe." How effective are your article marketing campaigns? Could you be distributing content (that is what search engines index) more effectively? In a perfect world, who would you want promoting your website, web pages, and web content? Search Engine Optimization (SEO) is determining this perfect & effective way to do this. Jeff


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