---

Guest post by: Kaushal Gandhi Become an Author

Tweet

---

---

1) It will alert people to your business’s existence.

Imagine someone is physically located near your business. They are seriously lacking a pair of shoes, and your business happens to be a small shoe store. That potential customer could log on to Facebook Places from their phone. They’ll see nearby places with Deals as a yellow icon on their map. They’ll be able to see your business - let’s call it Tom’s Shoes - and they can click on your Deal to check it out and claim it. Once they claim the Deal, they simply have to present their phone screen to the cashier when they checkout.

2) It will spread your business’s popularity.

After the customer has gone to Tom’s Shoes once and discovered how comfortable the shoes are on his or her feet, they will want to go back to Tom’s. This will encourage the customer to visit Tom’s website, like his business on Facebook, and use Facebook Places in the future.

3) Friends can shop together.

When you set up a Deal for your business, you have the option of allowing friends to shop together and take advantage of each other’s Deals. This would probably be something like a reduced gym membership fee if the person is referred by a current member. This encourages people to suggest your business to their friends.

4) You can create a special (and totally unique!) promotion.

If a Deal for friends is not your thing, you could set up a Deal where a customer must visit your store a certain number of times to receive a reward. You can also create a Deal in which a percentage of a customer’s money spent goes to a charity. Or, if you and your business have a flare for the unusual, you can do something out of the ordinary. You might give the first 100 people to check in on a certain day a free balloon or a horseback ride – it’s up to you.

5) Your business won’t be stuck in the Stone Age.

C’mon – every business nowadays has a website and some kind of online presence. Many businesses have at least one page on a social networking site like Facebook. So why not have a Facebook Places page too, where you can offer special deals to tech-savvy customers?

Related Articles

  Personal Branding Tips: Make Facebook Fun
  Social media: a fast and efficient way to push Black Friday deals
  My Daughters Are So Pissed
  Should small businesses have a Facebook fan page?
  Your Facebook Offers Cheat Sheet!
  How Social is Your Email?
  15 Reasons to Have a Facebook Page
  Not All Publicity Is Good Publicity Says PR Consultant Dan Janal
  The Best Business Marketing Tool
  Effective name for small business
  Social media integration essential for effective PR
  Will Facebook Pass Google On Web Search?
  "Get Facebook Ads Free" What 2,710 people are saying.
  Modest Deals, Happy Deals
  Multiply Results From One Internet Marketing Action
  5 Ways to Generate Leads on Facebook for Your Affiliate Business
  Ways to Promote Your Business on Facebook
  Why Social Media Isn’t the Best Marketing Plan
  Make Your Website Stand Out at Social Networking Sites
  Facebook? Yes. Or Maybe No.

Related Forum Posts

My entry
These maybe the coldest franchises out there:
Exclusive: Interview with Results
Re: Twitter vs Facebook
Re: Biz Plan Competition

Share this article. Fund someone's dream.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

TRADE SHOW FOLLOW-UP: HOW MUCH IS TOO MUCH?

How to Increase Employee Productivity?

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.