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What is web design and does it Matter?
| Guest post by: Albertson Denim |
Article Overview: At the beginning of the decade, it didn't really matter what websites look like. Competition was relatively slight in comparison with today,. People often tolerated ugly sites because the Internet was still in its infancy and people didn't know better. That has changed.
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Free Download - SEO – On-site and Off-site Optimization By Albertson Denim |
What is web design and does it Matter?
At the beginning of the decade, it didn't really matter what
websites look like. Competition was relatively slight in comparison with
today,. People often tolerated ugly sites because the Internet was
still in its infancy and people didn't know better. That has changed.
The other side of the coin is that web design companies who didn't
know better got into the act and produced fabulous looking websites.
However, sometimes they provided so much video content that for slower
networks they didn't load and people gave up and went elsewhere.
Customer lost. Also, some of the size looked absolutely beautiful but
because of the way there were constructed, they would never be found by
the search engines. They were beautiful but no one ever saw them.
The compromise these days is having a website that looks good
enough to not repel and is attractive but loads quickly, provides the
content and information rapidly that people come to it for, funnels
prospective purchases of goods and services into a sales funnel and can
readily found by the search engines. This ultimately is the key to good
web design.
Websites must be constructed correctly at the start. This means
that Google for instance is told accurately what keywords your website
is about, those keywords being phrases people actually look for.
Furthermore, when you add new content, Google rapidly picks up that new
content and indexes it quickly so that people searching for that key
phrase find your new content rapidly.
Your website must also be search engine optimized. This means that
your website must have a great deal of links from other sites pointing
to your website, from preferably well-regarded other sites. It is
through this process that Google often ranks which websites are worthy
of being ranked highly against others. This process takes time,
certainly, but is essential in the modern market for making sure that
Google finds and highly places your site.
Your website must also capture leads if possible. If done
correctly, it doesn't matter whether or not a customer comes to your
site and leaves quickly. If they have entered into your list, you can
e-mail them again and again, with content but also with offers. A lead
captured is a customer likely retained.
Ultimately, this compromise of style and substance will make or
break your site. There is no necessary right answer to what proportions
are correct. Results and experience will dictate it. If your site looks
attractive, people can find it easily on Google, people do actually find
it on Google and people who find your site buy your goods and services,
then you have hit the optimal compromises required to show excellent
web design
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Article Tags: Ecommerce Development Los Angeles, Web design LA, Website Design California
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About the Author: Albertson Denim RSS for Albertson's articles - Visit Albertson's website Click here to visit Albertson's website   Website Trends How to make a website live Website Is Necessary For A Successful Business Advantages and disadvantages of Flash Web Templates for Web Designing |
Related Forum Posts
Re: 7 Top Blog Design Tips
- You can get away with poor design if you have killer content. There's no doubt about it. But, I think at some point you should focus on the design aspect as well. As I said earlier, it can only enhance your blog. I feel there should be a good balance between the content and design.
Re: 7 Top Blog Design Tips
- I have seen some very succefful blogs/website, that had traffic and were very popular and their design was the worst you ever seen.
I do think the design should look good, but content is still the winner.
Re: Website Optimization - Using Google Optimizer
- Does it mean i have to design three different sites, launch them before I will know which design my customers like best
Business Identity
- I am myself a fairly new business owner who has been operating a freelance graphic design business from my home studio for about 2 years now. In the last year I have really been wanting to grow my business. I would like to help other trail blazers like myself who are starting up a by offering design of your business identity at a very economical price. Get a professional business logo for $50 (USD). My price includes unlimited concepts and revisions and I work until you are satisfied with the final design. Please contact me for more information and samples of my logo work.
Thanks!
Tara
Re: 7 Top Blog Design Tips
- I only mentioned that the design of a site should be just as important because I personally won't stay at a site very long if the design looks like "crap." I'm not very picky by any means, but it's easy to tell if a site is just thrown together or whether the person took even a small amount of time to make it somewhat appealing. If the site looks horrible, it doesn't matter how good the content is, I'll leave.
That's my own personal preference, so when creating my own sites, if I don't like how something looks, I'll change it until I like it. There's a good chance that there's someone else out there that will think close to the same as me. Meaning, if I think it looks appealing, then others out there will too. Hopefully, anyway.
Also keep in mind you only have so many seconds to grab their attention, and chances are that they're looking at the overall design of the site before the awesome content.
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