Sales Management
Sales Management
We all know those people who seem able to sell almost anything, from broken toasters to million dollar cars. And, we’ve probably all bought something from them that we never needed in the first place. Those are the kind of people you want behind your company, but of course, not everybody is like that. So, how do you know just who exactly you’re hiring and how to find the best?
First of all, you need to put some time and effort into the hiring process. From writing appropriate and compelling job descriptions, to advertising those openings, to conducting lengthy interviews, the right candidate isn’t just going to magically fall into your lap. You need to go out there and find them. Just think of it as selling your company; the better you do it, the better the takers will be.
One you’ve got a pool of appropriate candidates, it is up to sales management to narrow down that pool to the few salespeople that will be best for your company. Aside from professional qualifications, there are some things you should be on the lookout for. You need to asses all of a candidates analytical, communication, and technical skills. You probably don’t want a great people person who does not know how to turn on a computer. Likewise, you don’t want a techie who is only comfortable talking to their own mother.
Overall, you want to find someone who is not only qualified, but also energetic, confident, enthusiastic, and independent. They need to be motivated self-starters who also don’t have a problem taking directions or being part of a team. It is a tall order to fill, but a possible one too.
Your job is not over once you’ve done the hiring. In fact, your job becomes even more important in the training and motivating of your staff once they’re on board. If your sales force isn’t motivated or confident, it doesn’t matter how great your product might be, they aren’t going to be able to sell it. You need to get your staff informed about not only the company’s products and services, but also about selling techniques, technology, and the company’s history. This is an ongoing process that should never be seen as complete. Even the greatest salesperson always has something new to learn.
People in sales management have a fun and rewarding job, if they look at it like that. They are finding the best and the brightest and making them even better. What better reward is there?
Sales Management - To learn more about this author, visit Stephen Potter's Website.
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Some people might not like the people at the top rung of this industry, thinking they are pushy and aggressive, but the truth is that sales management is one of the most crucial roles in any company. From hiring the right salespeople to training and evaluating them, a sales manager is one of a company’s major make or break factors. How do you find the best people to hire? What do you need to be looking out for? How do you keep your sales force motivated and productive? This article will answer these questions and more.
We all know those people who seem able to sell almost anything, from broken toasters to million dollar cars. And, we’ve probably all bought something from them that we never needed in the first place. Those are the kind of people you want behind your company, but of course, not everybody is like that. So, how do you know just who exactly you’re hiring and how to find the best?
First of all, you need to put some time and effort into the hiring process. From writing appropriate and compelling job descriptions, to advertising those openings, to conducting lengthy interviews, the right candidate isn’t just going to magically fall into your lap. You need to go out there and find them. Just think of it as selling your company; the better you do it, the better the takers will be.
One you’ve got a pool of appropriate candidates, it is up to sales management to narrow down that pool to the few salespeople that will be best for your company. Aside from professional qualifications, there are some things you should be on the lookout for. You need to asses all of a candidates analytical, communication, and technical skills. You probably don’t want a great people person who does not know how to turn on a computer. Likewise, you don’t want a techie who is only comfortable talking to their own mother.
Overall, you want to find someone who is not only qualified, but also energetic, confident, enthusiastic, and independent. They need to be motivated self-starters who also don’t have a problem taking directions or being part of a team. It is a tall order to fill, but a possible one too.
Your job is not over once you’ve done the hiring. In fact, your job becomes even more important in the training and motivating of your staff once they’re on board. If your sales force isn’t motivated or confident, it doesn’t matter how great your product might be, they aren’t going to be able to sell it. You need to get your staff informed about not only the company’s products and services, but also about selling techniques, technology, and the company’s history. This is an ongoing process that should never be seen as complete. Even the greatest salesperson always has something new to learn.
People in sales management have a fun and rewarding job, if they look at it like that. They are finding the best and the brightest and making them even better. What better reward is there?
Sales Management - To learn more about this author, visit Stephen Potter's Website.
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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John BrennanJohn Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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