How Well are You Applying Effective Sales Skills?
How Well are You Applying Effective Sales Skills?
And the fact that it isn’t working for you has you in an emotional frenzy because you need sales and you need sales now. First, calm down and accept that it isn’t your fault and it isn’t their fault that it isn’t working for you. I’m going to help you to understand there is a perfectly logical reason this is happening to you, and that there is a way for you to overcome your challenges.
Here’s a big secret. There isn’t one single selling system that works for everyone, and there really isn’t anything new about any of the selling systems that exist today. People have been selling since the birth of man and we’ve been doing it pretty much the same way.
Is there a selling system that will work for you? Unless you happen to be one of the rare few who enter sales when you simply aren’t wired to be a sales person, any of the selling systems out there can work for you. The one that will work best for you is the one that is closest in required behaviors to who you are.
If you’ve ever had children or have a sibling you fully understand that everyone is born with a personality. Each of us are our own person from birth. Now that isn’t to say that we haven’t been heavily influenced by those around us because we have, but children and siblings raised in the exact same environment with the same parents still think and act very differently.
Why is this difference important? The differences in our natural behaviors are very important because when we try to do things that aren’t comfortable for us, or that are in conflict with our natural behaviors we do them poorly. It doesn’t matter how often we try to force ourselves to fit into behaviors that aren’t right for us we just won’t ever be able to pull them off well.
When you try to be someone or something you’re not other people sense it and they misread the signals. If you’ve ever had an experience where a salesperson said the right things, and they did the right things, but there was just something about the experience that set alarms off in your head you understand what I mean. Rather than thinking the salesperson must be new at this and uncomfortable your instincts were telling you there must be something wrong with the offer or whatever was being sold and that the salesperson must know it. It wasn’t that the sales technique was wrong it was how the sales technique was implemented.
So does this mean you’re doomed as a sales failure because you don’t have the right natural behaviors and motivators for sales? In most cases, no. It does mean you need to understand your natural behaviors and motivators, and based on that understanding you need to adapt whatever sales system you want to use to fit you. And when you do your sales success will automatically increase.
How Well are You Applying Effective Sales Skills - To learn more about this author, visit Cheryl A. Clausen's Website.
Like this article? Share it with your friends
Have you read, studied, perhaps even trained on the sales techniques offered by the best salespeople out there yet they just don't seem to work when you use them? Are you frustrated and confused as to why and how that could happen? Whether you’ve studied Zig Ziglar, Tom Hopkins, Jeffrey Gitomer, Neil Rackham, or any other of the biggest names in sales training there is one thing you know beyond a doubt, and that is that there is unequivocal evidence that what they’re saying works; but somehow it isn’t working for you.
And the fact that it isn’t working for you has you in an emotional frenzy because you need sales and you need sales now. First, calm down and accept that it isn’t your fault and it isn’t their fault that it isn’t working for you. I’m going to help you to understand there is a perfectly logical reason this is happening to you, and that there is a way for you to overcome your challenges.
Here’s a big secret. There isn’t one single selling system that works for everyone, and there really isn’t anything new about any of the selling systems that exist today. People have been selling since the birth of man and we’ve been doing it pretty much the same way.
Is there a selling system that will work for you? Unless you happen to be one of the rare few who enter sales when you simply aren’t wired to be a sales person, any of the selling systems out there can work for you. The one that will work best for you is the one that is closest in required behaviors to who you are.
If you’ve ever had children or have a sibling you fully understand that everyone is born with a personality. Each of us are our own person from birth. Now that isn’t to say that we haven’t been heavily influenced by those around us because we have, but children and siblings raised in the exact same environment with the same parents still think and act very differently.
Why is this difference important? The differences in our natural behaviors are very important because when we try to do things that aren’t comfortable for us, or that are in conflict with our natural behaviors we do them poorly. It doesn’t matter how often we try to force ourselves to fit into behaviors that aren’t right for us we just won’t ever be able to pull them off well.
When you try to be someone or something you’re not other people sense it and they misread the signals. If you’ve ever had an experience where a salesperson said the right things, and they did the right things, but there was just something about the experience that set alarms off in your head you understand what I mean. Rather than thinking the salesperson must be new at this and uncomfortable your instincts were telling you there must be something wrong with the offer or whatever was being sold and that the salesperson must know it. It wasn’t that the sales technique was wrong it was how the sales technique was implemented.
So does this mean you’re doomed as a sales failure because you don’t have the right natural behaviors and motivators for sales? In most cases, no. It does mean you need to understand your natural behaviors and motivators, and based on that understanding you need to adapt whatever sales system you want to use to fit you. And when you do your sales success will automatically increase.
How Well are You Applying Effective Sales Skills - To learn more about this author, visit Cheryl A. Clausen's Website.
Like this article? Share it with your friends
 | |
 |
No article feedback found. |
| |
Leave Your Feedback |
 | |
| |||
David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
|||
John BrennanJohn Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website |
|||
Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
|||
Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
|||
Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
|||
Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
|||
George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
|||
John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
|||
|
To learn more about the Evan Elite Author Program please contact us. | |||
 | |
|  |
Subscribe to Cheryl's articles
 | |
|
|  |
 | |
|
| |
 | ||||||
|
 | ||
 |
||
 |
||
|
||
|
| ||
 |
| Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details. |
|
|
 |
| Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media |
|
|
 |
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"
Click Here To Learn More |
|
|
|
|
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
|
|
|
 Start-Up Capital Estimate Positive Thinking Business Plan Sample CAN-Spam Checklist Basic SEO Guide |
|
 | ||
 |
Top 50 Raising Capital Blogs
Top Blogs To Watch In 2008 | |
 |
Top 50 HR Blogs 2009
Top 50 HR Blogs 2009 | |
| ||
 | ||||
| ||||
|
| ||||
| ||||
|
|
|
|
|
||||||||||||
|
Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
|
|
|
