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Kindle - Lessons Applied to the Sales Force

Guest post by: Dave Kurlan

Article Overview: Readers who have purchased the Kindle have totally embraced that device. Some think it's the Kindle, not online sellers, that is the biggest threat to brick and mortar book stores. Read on for the lesson...

Kindle - Lessons Applied to the Sales Force

Readers who have purchased the Kindle have totally embraced that device. Some think it's the Kindle, not online sellers, that is the biggest threat to brick and mortar book stores. Those of us who own a Kindle are reading more books, and reading them more easily and conveniently than before we had the device. So why have sales forces been, especially in smaller companies, so resistant to technologies that make it simpler and more convenient to record, share, track, manage, forecast and see, in real time, the who, what, when, where, and how of selling? There are many applications available and you've heard of those like ACT!, Goldmine, Salesforce.com and Microsoft CRM. I've written on more than one occasion that I like Landslide.com the best. If you want ease of use, salespeople who embrace rather than resist use, little to no data entry (you can call it in) powerful out-of-the-box dashboards, and your choice of sales processes built-in, including Baseline Selling, Landslide is the only choice. Speaking of the Kindle, many of you have been asking for me to do this so:

Dave Kurlan is now on the Kindle.

Receive my Understanding the Sales Force Blog on your Kindle.

You can receive my best-selling book, Baseline Selling - How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball on your Kindle.

And you can help me out. The Blogs are listed by Kindle popularity and since mine just went live, I assume it will show up last out of 1500 or so business Blogs currently available on the Kindle. Please forward this article to your Kindle toting friends who might care or it may never be discovered on the Kindle device. And if you are like me, and you prefer to read your favorite Blogs on the Kindle at the same time you read your favorite newspaper on the Kindle, then why not subscribe to the Kindle edition?

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Article Tags: amazon, baseball, baseline, best selling book, blog, blogs, brick and mortar, dashboards, data entry, game, gp, landslide, microsoft, popularity, real time, sales processes, salesforce, salespeople, smaller companies, target



Related Forum Posts
Re: I'm Published On Kindle! - David this is really so exciting I will check out the links you have in this thread to see how it all works. At this stage I still don't own a Kindle ( the shipping to get it to South Africa is just so expensive) so am planning on ordering one when one of my family members who live in Chicago comes out for a visit. That way it will just cost me the price of the Kindle. But you are doing some great things just keep it up. MichelleJ
Kindle, Ebooks, publishers and authors - There's been a lot of talk about Kindle recently on some other message boards I frequent (Pub-Forum to name one), and it seems to vary between outrage and appreciation. The Kindle ebook reader is apparently great, but the titles available are annoying. Also, apparently Google is going around digitizing books, regardless of whether or not they're out of copyright. Authors, publishers... anything to say about the trend to market your hard work on the internet for free?
Online Sales and Marketing vs Traditional - Hi Evan, I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing
Napoleon on Project Management - Why do I include this in a list of books aimed at female entrepreneurs? Well...in the expectation that there are as many female history buffs as male ones, and in the belief that anyone interested in history will find this book fascinating, while those interested in project management will learn a thing or two. I think this was the first "gimmick" book - an author using a historical figure (usually a male, military figure, it must be admitted) to talk about modern day business management. I refuse to read any of the kind that advocates - even obliquely - the techniques of the Sopranos or the Mossad - but these military ones are pretty fun. Anyway: Only in the understanding of history, Napoleon might say, do we gain an understanding of strategy in the present. In the same spirit, Napoleon on Project Management offers the recipe for successfully managing your commitments using the strategies, tactics and priorities that propelled Napoleon himself to victory. [The book doesn't gloss over how Napolean eventually fell in defeat, of course, and there's lessons to be learned there as well. TOC Foreword by Douglas James Allan (Napoleanic Society of America) 1. The Rise to Power -The Skills to Succeed -A Compelling Vision -Diplomacy and Networking -Lessons from the Great Campaigns 2. Napoleon's 6 Winning Principles -Introduction -Exactitude -Speed -Flexibility -Simplicity -Character -Moral Force 3. The Downfall -What Went Wrong -Lessons from the Russian Invasion and Waterloo -The Four Critical Warning Signs -Napoleon's Legacy
Re: Online Sales and Marketing vs Traditional - [quote="ltrahan":31w9r2iz]Hi Evan, I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz] I second the request...


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