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Prediction for Your Company's Sales Force in 2011

Guest post by: Dave Kurlan

Article Overview: Sales development not sales training!

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Prediction for Your Company's Sales Force in 2011

10 Sales Experts were inducted into the Top Sales Hall of Fame at yesterday's Top Sales Awards event. They include legends, both living and deceased, like Zig Ziglar, Brian Tracey and Earl Nightingale. Current legends like Gerhard Gschwandter and Jeffrey Gitomer were honored. Others who were inducted include Keith Rosen, Bill Brooks, Linda Richardson, Neil Rackham and Dr. Tony Allasandra.

When asked for her prediction for 2011, Linda Richardson said, "Clients won't be looking for sales training. They want sales force transformation. They want to know whether they have the right people in the right roles..."

Thank you Linda! A Hall of Fame sales training company leader saying what I've been saying for 20 years!

Linda's comments were not really a prediction though. Jim Collins wrote about how great companies focused on having the right people in the right seats in his 2001 book, "Good to Great".Objective Management Group, founded in 1989, has been helping its partners provide sales force transformations via the insights and findings from its Sales Force Evaluations and Sales Candidate Assessments for at least 10 years. Years ago I urged all of our partners to provide sales force development instead of sales training so that we could transform sales forces. Perhaps Linda was simply suggesting that she expects to model her business after ours.

This sounds very similar to when mainstream MD's write breakthrough articles and basically say what alternative MD's have been saying for decades. Three examples are, "Supplement with Omega 3's", "Those prescrtiption drugs will actually kill you", and "Supplement with CoQ10".

Time to take the supplements - I'm against the clock.

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Home > Sales > Dave Kurlan > Prediction for Your Companys Sales Force in 2011 >
Article Tags: sales development, sales force, sales transformations

About the Author: Dave Kurlan
RSS for Dave's articles - Visit Dave's website

Dave Kurlan is a best-selling author, top-rated speaker and thought leader on sales development.  He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling (Dan Seidman), Stepping Stones (Deepak Chopra and Brian Tracey) and 101 Great Ways to Improve Your Life, Volume 2 (David Riklan).

Click here to visit Dave's website
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Related Forum Posts
Online Sales and Marketing vs Traditional Online Sales and Marketing vs Traditional - Hi Evan, I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing
Re: Online Sales and Marketing vs Traditional Re: Online Sales and Marketing vs Traditional - [quote="ltrahan":31w9r2iz]Hi Evan, I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz] I second the request...
Merry Christmas everyone! Merry Christmas everyone! - I'm just waiting for my son to wake up to start our Christmas traditions and I wanted to drop a quick note here to thank everyone for your support of the forums. We've have an exciting year and hopefully we can reach and help even more entrepreneurs in 2011! I hope you enjoy your families and have a fantastic holiday break... and then get ready to kick some butt with your business in 2011! Merry Christmas everyone!
Re: Does birth order influence the desire to start a business? Re: Does birth order influence the desire to start a business? - I am the eldest in a polygamous family. In Africa where I come from, we are allowed to marry many wives. My mother is the first wife among six others. I am the first born and I am into business and all my other 22 siblings are business people too apart from the second born who is in the Police Force.
Re: Your weapon for success Re: Your weapon for success - Let use this weapon this 2011 for a great success


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