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Public Speaking Simplified
Written by: Dave KurlanArticle Overview: I would guess that the only thing that is more common than an under performing sales force is the discomfort that people have before they speak. And I'm not even talking about speaking in front of an audience. This discomfort can even manifest when presenting to one intimidating individual!
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Free Download - Sales Courage and Resilience By Dave Kurlan |
Public Speaking Simplified
I would guess that the only thing that is more common than an underperforming sales force is the discomfort that people have before they speak. And I'm not even talking about speaking in front of an audience. This discomfort can even manifest when presenting to one intimidating individual!
Speaking doesn't have to be so difficult, especially when you are talking about what you know - your own area of expertise. Just follow my simple rules and you'll be awesome!
1. Don't use Notes - They'll distract you and make you anxious!
2. Avoid Power Point unless you need it to guide you or for big, long presentations!
3. When Using Power Point use as few words as possible - it's for graphics, not words!
4. Have an opening story - get their attention!
5. Have a closing story - make them laugh!
6. Have 3-5 Primary Talking Points for the middle - that's all you have to remember!
7. You'll be Great if you simply talk about what you know - you're the expert!
8. Engage your audience - If it's not compelling, leave it out!
9. Ask questions - It holds the audience's attention
10. Be Confident - nobody knows the material better than you. They don't know what you're supposed to say!
As a side note, my article from last month, 10 Lessons from the Candidate Who Smelled Like He Peed on Himself, was nominated for Article of the Month for July, the 2nd time in three months that one of my articles was nominated. Maybe it's the title. You can vote for it with one click right here.
Article Tags: audience, few words, talking points, target, three months, using power point, vote
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About the Author: Dave Kurlan RSS for Dave's articles - Visit Dave's website Dave Kurlan is a best-selling author, top-rated speaker and thought leader on sales development. He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling (Dan Seidman), Stepping Stones (Deepak Chopra and Brian Tracey) and 101 Great Ways to Improve Your Life, Volume 2 (David Riklan). Click here to visit Dave's website Salesperson Selection Visual Pipeline Predict Sales Turnover |
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