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Sales Recruiting - How Long Can You Retain The New Salesperson?

Guest post by: Dave Kurlan

Article Overview: Back in April, I posted an article that was actually my third in a series on Sales Longevity - the science of predicting sales turnover. In that article I provided a link to my latest White Paper on the subject and suggested that this new science would someday become a new feature in our already cutting edge Sales Candidate Assessments. Well, that day is upon us.

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Sales Recruiting - How Long Can You Retain The New Salesperson?



longevityBack in April, I posted an article that was actually my third in a series on Sales Longevity - the science of predicting sales turnover. In that article I provided a link to my latest White Paper on the subject and suggested that this new science would someday become a new feature in our already cutting edge Sales Candidate Assessments. Well, that day is upon us.

First, we calculate Ramp-Up, Months to Break-Even and Months to 5xROI for each candidate based on some information we collect from you. This number changes based on a candidate's own Ramp-Up Skills which we measure in a formula called Figure It Out Factor (FIOF).

Then we calculate the likelihood that you'll be able to retain a particular candidate for the months required to 5x ROI based on 5 additional factors:

  1. Your Sales Management Supervision
  2. Your Sales Compensation Method
  3. The Candidate's Years of Experience
  4. The Candidate's FIOF
  5. The Candidate's Sales Quotient
Just think about the implications of this! You have a very strong candidate, highly recommended but the odds of keeping him around long enough to just break-even aren't very good. Now what?

Or you have a candidate that you like, but not as strong as the previously mentioned candidate. The odds of retaining her through 5xROI are terrific. Do you hire her?

On Wednesday, August 25, I will host a Webinar at 1:30 PM ET, to unveil the new Longevity Findings in the Assessment. I hope you can join me! Click here to register for the Webinar.

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Article Tags: breakthrough, candidate assessments, compensation method, cutting edge, images, li li, likelihood, longevity, management supervision, new feature, new science, odds, quotient, s sales, sales compensation, sales management, sales turnover, target, webinar, www1

About the Author: Dave Kurlan
RSS for Dave's articles - Visit Dave's website

Dave Kurlan is a best-selling author, top-rated speaker and thought leader on sales development.  He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling (Dan Seidman), Stepping Stones (Deepak Chopra and Brian Tracey) and 101 Great Ways to Improve Your Life, Volume 2 (David Riklan).

Click here to visit Dave's website
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