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What Does it Mean When You Can't Reach Your Sales Team?
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| Guest post by: Dave Kurlan |
Article Overview: When you can't reach anyone on your sales team is that a good thing or a bad thing? When they are all on sales calls, working the phones, or with customers/clients is that a good thing or a bad thing?
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Free Download - Sales Courage and Resilience By Dave Kurlan |
What Does it Mean When You Can't Reach Your Sales Team?
When you can't reach anyone on your sales team is that a good thing or a bad thing?
When they are all on sales calls, working the phones, or with customers/clients is that a good thing or a bad thing?
At first blush, it's a good thing - certainly better than if they were all sitting around with nothing to do, working on the computer appearing busy, or worse, driving around trying to decide whether to stop at Dunkin Donuts, Starbucks, Panera, or Au Bon Pain!
On second thought, what if they ARE on sales calls but instead of asking questions and differentiating your company they are simply making presentations and talking value propositions? What if they are working the phones but rather than gaining prospects' attention and engaging them in discussion, they sound like awful telemarketers? What if they are with customers and clients but instead of furthering the business relationship and growing the business they just brought coffee and donuts for everyone? And what if they aren't doing any of the three? What if they're working for someone else at the same time they are supposed to be working for you? That's what can happen when you don't micro manage remote salespeople!
There is busy and there is effective. Many executives confuse busyness with effectiveness. Long hours with work ethic. Good relationships with good salespeople. Good account management with good performance.
It is not easier to close business in a recovering economy than in a depressed economy. The difference is that wheer companies were not spending money last year, now they are being very cautious about who they spend that money with and on what they spend it. More competition, more pressure on your pricing, more resistance, and more hidden objections.
Take the blinders off and ask yourself if your salespeople are truly up to such a challenge.
Are yours? Are you? Why?
Article Tags: account management, au bon pain, blinders, blush, business relationship, busyness, depressed economy, dunkin donuts, objections, panera, prospects, resistance, salespeople, second thought, spending money, starbucks, t micro, telemarketers, value propositions, work ethic
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About the Author: Dave Kurlan RSS for Dave's articles - Visit Dave's website Dave Kurlan is a best-selling author, top-rated speaker and thought leader on sales development. He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling (Dan Seidman), Stepping Stones (Deepak Chopra and Brian Tracey) and 101 Great Ways to Improve Your Life, Volume 2 (David Riklan). Click here to visit Dave's website Visual Pipeline Salesperson Selection Predict Sales Turnover |
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