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With Blown Call, Jim Joyce Succeeds at a Sales Core Competency
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| Guest post by: Dave Kurlan |
Article Overview: The certain perfect game is just like the sure things that your salespeople report. "We're gonna get this business - it's a slam dunk." Or, "Everything has been agreed to - just waiting for final approval." Or, "We're the only ones they're talking to - it's ours for the taking!" And then...it isn't.
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With Blown Call, Jim Joyce Succeeds at a Sales Core Competency
If
you're a baseball fan, you've probably heard all about Jim Joyce's horrendous call that cost Detroit
Tigers pitcher Armando Galarraga a perfect game. It would
have been just the 21st perfect game in Major League Baseball history.
The worst part about this baseball tragedy was that the perfect game
was a sure thing! There were two outs
in the ninth inning when Galarraga induced a ground ball to first and
everyone in the park and watching on television knew that would
represent the final out of a perfect game. And that's when Joyce became
the focus of the game by calling the runner, Jason Donald, safe.
The
certain perfect game is just like the sure things that your salespeople
report. "We're gonna get this business - it's a slam dunk." Or,
"Everything has been agreed to - just waiting for final approval." Or,
"We're the only ones they're talking to - it's ours for the taking!"
And then...it isn't.
What hasn't been talked about quite as much
is what Jim Joyce did after the game. In the rarest of all events, he
apologized. Are you kidding? Umpires never admit they made a bad
call or got a call wrong. But Joyce said, "It was the biggest call of
my career, and I kicked the [stuff] out of it, I just cost that kid a
perfect game." Wow.
How many of your
salespeople take responsibility when they screw up? When they don't
learn about a competitor's involvement? When they don't learn how
little their prospect will actually spend? When they don't realize
they're being used simply to justify staying with the incumbent? When
they didn't uncover the compelling reasons to buy? When they didn't
question a put-off? When they didn't close a closable opportunity? When they
lost the business?
Taking responsibility is the start to
changing behaviors and outcomes. As long as your salespeople are
allowed to make excuses nothing will ever change. When you get your
salespeople to say, "My fault - I wasn't effective enough", things will
change because they'll be forced to ask the next question, "So what
could I have done differently?"
We know what Jim Joyce could have
done differently.
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About the Author: Dave Kurlan RSS for Dave's articles - Visit Dave's website Dave Kurlan is a best-selling author, top-rated speaker and thought leader on sales development. He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling (Dan Seidman), Stepping Stones (Deepak Chopra and Brian Tracey) and 101 Great Ways to Improve Your Life, Volume 2 (David Riklan). Click here to visit Dave's website Visual Pipeline Predict Sales Turnover Salesperson Selection |
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