The 3 Secrets of Instantly Establishing Interest
The 3 Secrets of Instantly Establishing Interest
So here is how to do it. As you know, your prospects get a lot of sales calls every day, and many of them from your direct competition. So why would they want to talk to you? What can you do to separate yourself from all the other calls?
The answer is that you have to establish a real connection with your prospect and stop sounding like all the other sales reps who call them. Here are the 3 secrets to instantly establishing interest:
#1) Acknowledge that you know they get a lot of calls -- this will immediately help you establish a connection because you will be saying exactly what they're thinking and feeling. Use --
“Hi ________ this is _______ _______ with (your company), how is your day going? Great. Listen, _______, I know you probably get a time of calls so I'll make this brief……
#2) Quickly state your value proposition: Use --
“_______ we provide/service/work with (companies like yours) helping them service/provide/process/do better at _________. Let me ask you a quick question:
#3) Immediately ask a qualifying question to get them involved. Try
“If I/we could show you a better way of _______, (or) and save you money doing it, would it be worth spending 10 minutes with me next week to show you how?” Or,
“What is the one thing you could change that would have a dramatic impact on your productivity and that would save your company money?” Or,
“If you had a magic wand and could change one thing about how you currently do (their business), what would it be?”
Can you see how this would be much more effective than what you are currently using now? Believe me, 80% of your competition still ad lib their way into the opening of their calls and talk and pitch their way into getting nowhere. And that's why they all sound the same and keep getting brushed off the phone.
You can separate yourself from this group instantly, starting today, by using the techniques above. Use them and learn how to instantly establish a connection, separate yourself from the other 80%, and watch as your appointment and sales revenues soar.
The 3 Secrets of Instantly Establishing Interest - To learn more about this author, visit Mike Brooks's Website.
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You have all heard that you have about 15 to 30 seconds to establish a connection or generate interest on a cold call, right? While some may say you have even less, the point we can all agreed on is that you don't have much time and whatever you say, it had better be good!
So here is how to do it. As you know, your prospects get a lot of sales calls every day, and many of them from your direct competition. So why would they want to talk to you? What can you do to separate yourself from all the other calls?
The answer is that you have to establish a real connection with your prospect and stop sounding like all the other sales reps who call them. Here are the 3 secrets to instantly establishing interest:
#1) Acknowledge that you know they get a lot of calls -- this will immediately help you establish a connection because you will be saying exactly what they're thinking and feeling. Use --
“Hi ________ this is _______ _______ with (your company), how is your day going? Great. Listen, _______, I know you probably get a time of calls so I'll make this brief……
#2) Quickly state your value proposition: Use --
“_______ we provide/service/work with (companies like yours) helping them service/provide/process/do better at _________. Let me ask you a quick question:
#3) Immediately ask a qualifying question to get them involved. Try
“If I/we could show you a better way of _______, (or) and save you money doing it, would it be worth spending 10 minutes with me next week to show you how?” Or,
“What is the one thing you could change that would have a dramatic impact on your productivity and that would save your company money?” Or,
“If you had a magic wand and could change one thing about how you currently do (their business), what would it be?”
Can you see how this would be much more effective than what you are currently using now? Believe me, 80% of your competition still ad lib their way into the opening of their calls and talk and pitch their way into getting nowhere. And that's why they all sound the same and keep getting brushed off the phone.
You can separate yourself from this group instantly, starting today, by using the techniques above. Use them and learn how to instantly establish a connection, separate yourself from the other 80%, and watch as your appointment and sales revenues soar.
The 3 Secrets of Instantly Establishing Interest - To learn more about this author, visit Mike Brooks's Website.
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Staging DivaDebra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained over 1000 Staging Diva Graduates worldwide to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular ebooks made up of a Design Guide, Color Guide and Portfolio Guide. For more information about Debra Gould visit stagingdiva.com. - Visit Staging Diva's Website |
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