---

Guest post by: Mike Brooks Become an Author

Tweet

---

---

You have all heard that you have about 15 to 30 seconds to establish a connection or generate interest on a cold call, right? While some may say you have even less, the point we can all agreed on is that you don't have much time and whatever you say, it had better be good!

So here is how to do it. As you know, your prospects get a lot of sales calls every day, and many of them from your direct competition. So why would they want to talk to you? What can you do to separate yourself from all the other calls?

The answer is that you have to establish a real connection with your prospect and stop sounding like all the other sales reps who call them. Here are the 3 secrets to instantly establishing interest:

#1) Acknowledge that you know they get a lot of calls -- this will immediately help you establish a connection because you will be saying exactly what they're thinking and feeling. Use --

“Hi ________ this is _______ _______ with (your company), how is your day going? Great. Listen, _______, I know you probably get a time of calls so I'll make this brief……

#2) Quickly state your value proposition: Use --

“_______ we provide/service/work with (companies like yours) helping them service/provide/process/do better at _________. Let me ask you a quick question:

#3) Immediately ask a qualifying question to get them involved. Try

“If I/we could show you a better way of _______, (or) and save you money doing it, would it be worth spending 10 minutes with me next week to show you how?” Or,

“What is the one thing you could change that would have a dramatic impact on your productivity and that would save your company money?” Or,

“If you had a magic wand and could change one thing about how you currently do (their business), what would it be?”

Can you see how this would be much more effective than what you are currently using now? Believe me, 80% of your competition still ad lib their way into the opening of their calls and talk and pitch their way into getting nowhere. And that's why they all sound the same and keep getting brushed off the phone.

You can separate yourself from this group instantly, starting today, by using the techniques above. Use them and learn how to instantly establish a connection, separate yourself from the other 80%, and watch as your appointment and sales revenues soar.

Related Articles

  Success Isn't Magic
  Home Business Expert: Establishing A Connection
  Think Rich, Get Rich: Is it really that simple?
  Book Review: The Yes Factor - Secrets of Persuasive Communication
  No More Secrets
  Installment 2 of the Top 10 Secrets of small business revealed
  Top-10 Secrets of: Sustainable Small Business Growth
  The 4 Simple Secrets For Creating True Wealth
  The 4 Simple Secrets to Creating True Wealth
  Secrets of Internet Marketing Millionaires! ~WHAT 97% OF MARKETERS DON'T DO
  Are You Making These 5 Mistakes with Your Headlines?
  Can You Keep a Secret? Tips to Protect Confidential Company Info
  Secrets to Success with Financial Education – Part 2
  The Highest Leverage Investment in a Business is...
  What is Attraction Marketing and Does it Really Work?
  Google Search Engine Optimization using SEO Software Submitter
  Trading Secrets For Great Profits
  The Insider Secrets to Google
  The Strategic Use of Powerful Words For Your Marketing - Advice From Your Strategic Thinking Business Coach
  Tips for Encouraging Your MLM Downline to Improve Performance

Related Forum Posts

Re: THE SECRET TO SUCCESS IS ALL IN YOUR HEAD...RIGHT NOW!!!
Advertisement that sales
Re: When does a trend become a legitimate business opportunity?
Received my first Letter of Interest, What now?
Homepage Promotions CAN work

Share this article. Fund someone's dream.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

9 tips to increase ROI in PPC Campaigns

Five Ways to Show Honest Appreciation

Manifesting With the Law of Attraction

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.