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Out of the Mouths of Babes - Negotiation Best Practices



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Testing the follow-up on great content-marketing campaigns: Most companies fall flat - By Richardson

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I witnessed a negotiation between my 4-year-old niece and her dad, a strong, smart communicator.

Let\'s listen in:

Emily: Daddy, can I have some jelly beans?

Dad: Well, OK but 2 - Tomorrow, I want you to finish your lunch.

Emily: (pause) Daddy, may I have 5 and I\'ll eat all of my lunch tomorrow.

Dad: Well - three.

Emily: (silently looking at the bowl of jelly beans) Hmm...hmm...hmmm...

Dad: OK, 4.

Emily: Daddy, can I have one of each color?

Dad: Scanning the beans and quickly counting them. Well, I don\'t know.

Emily: (silence)

Dad: 1 of each color?

Emily: (silence)

Dad: OK but just 1.

Emily: (as she is eating her jelly beans) "Daddy, you can have 1 too."

Dad: Thanks.

Emily: Daddy, can Suzie Bear have 1 jelly bean? ...to be continued

Emily had something special going for her - love. While we may not share "love" with our clients, building positive rapport, trust, and a strong respectful relationship is the basis for good business and good negotiators.


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Testing the follow-up on great content-marketing campaigns: Most companies fall flat - By Richardson

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About the Author: Richardson

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Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web
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