Stress-Free Selling® - Should I Call or Email?
I'm periodically asked this question about how to respond to a situation. The answer is simple. . . fortunately!
Is it urgent? Pick up the phone. You don't know if they're out of town, out ill, on vacation, or just don't check their email that frequently. If you need to communicate now, communicate now!
Is it sensitive? Pick up the phone! Some people, not you, of course, use email to avoid conflict. Unfortunately, words have many meanings and intonations, and if you are not on the other end of the line to hear the response, you could unintentionally be igniting a flame.
Do you need documentation? Send an email. This is good proof that you did what you said you were going to do. . . if you think you need it.
How do they like to communicate? If it's not urgent or sensitive, and you don't need documentation, be client/prospect friendly. YOU may prefer email, but if THEY prefer voice-to-voice, please them. . . not you!
Avoiding problems is just one more way to make new and repeat sales more easily..
Welcome to Stress-Free Sales,