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Boost your Sales through Reinvention

Written by: Karen Andrews

Article Overview: Is it just me or is 2009 going to be the biggest and best year yet? Despite what is being reporting in the media and what we are seeing overseas, many of the people that I’ve spoken to recently are extremely motivated and confident that 2009 is going to be their best year yet (including me). So if 2009 is going to be your best year yet, now is the perfect time to sit down and work out what you want to achieve and what you need to do to make this happen.

Boost your Sales through Reinvention

Is it just me or is 2009 going to be the biggest and best year yet?

Despite what is being reporting in the media and what we are seeing overseas, many of the people that I’ve spoken to recently are extremely motivated and confident that 2009 is going to be their best year yet (including me).

So if 2009 is going to be your best year yet, now is the perfect time to sit down and work out what you want to achieve and what you need to do to make this happen.

I believe that the businesses that adapt and change and invest in the development of their people will continue to succeed in 2009. There will be ‘pockets’ of opportunity in the marketplace that you may not have dealt with or thought about before so, get some outside help and develop a strategy to know where these are and how to find them.

Additionally, in some sectors there will be reduced demand, less opportunity to sell and increased competition so it is extremely important to ensure that you and your team have a consistent prospecting and lead generation strategy in place.

Salespeople also need to adapt and change. If you are working in sales and have targets to meet have you thought about how you are going to achieve them? Do you have the right attitude, the right skills and the right approach to be successful? Business plans aren’t just for business owners, they are extremely useful tools for salespeople as well; they are a roadmap to success. It can be as simple as a one page plan that outlines your goals, your daily or weekly plan for prospecting and business development.

So don’t just sit back and see what the year will bring use the tips below, take action and be in control. .


* Be a leader. Don’t get caught up in the negativity or gloom and doom, instead, be inspirational and motivate your team to success. Remember 2009 is going to be your best year yet.

* Take time out and get some ‘headspace’ to work on your sales strategy. Will you need to change your target market, the type of clients you work with, marketing activities or the way you sell to win new business?

* Take this opportunity to make changes so you can readily adapt and respond to changing market conditions.

* Identify skills gaps or weaknesses in you and your team and provide the necessary training, coaching or mentoring. People are the key to success and with fewer opportunities to make sales and increased competition, ensure your team is equipped with the right attitude, the right knowledge and the right skills.

* Look after your customers because if your not, your competitors soon will be. Pick up the phone or arrange meetings with your clients to discuss their plans for this year and what they will be doing to ensure success.

* Communicate with your team. Hold regular staff or sales meetings to discuss changes in the marketplace and brainstorm ways to overcome them.

* Increase accountability. Review staff performance both weekly and monthly to ensure everyone is focused, on the right track and most importantly is building the sales funnel.

* Be seen and heard. Increase sales and marketing activities so the market can find you and get out and network, network and network.

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Article Tags: closed questions, increase sales, managing sales, open questions, questioning, sales, sales coach, sales expert, sales person, sales pipeline, sales strategy, sales tips, sales tricks, strategic selling



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