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Top 20 Interview Questions for Salespeople

Top 20 Interview Questions for Salespeople

If your looking to hire a salesperson it can be difficult to identify who is going to be a sales superstar and who is not. When interviewing the most important areas to focus on and discuss is

  • Their sales methodology (for different scenarios)
  • Their previous achievements, and
  • Their personal and professional goals

Here is a list of 20 interview questions (in no particular order) that will get you started and help to differentiate the potential achievers from the non-achievers.

1. Tell us about your sales experience (uncover if face to face, over the phone, business to business or business to consumer)
2. What attracts you to the sales industry?
3. What do you like and dislike about the products or services you're selling now and why?
4. Do you have to develop any new business or did you maintain existing accounts
5. How did you find these new prospects
6. How many first appointments do you have each week?
7. What type of sales cycle is most rewarding to you? A long cycle for a big ticket item or a series of smaller, more frequent sales.
8. What has been your best sales achievement to date?
9. How did you achieve this?
10. What are your long-term professional goals?
11. What do you do personally for your professional development?
12. What sales skills do you think are most important to having success in sales?
13. What are your top three open-ended questions for initial sales calls?
14. What is the largest group you've presented to (externally/ internally)?
15. How do you move forward when faced with a number of objections?
16. Describe a time your company did not deliver on its product or service and how you responded?
17. Describe one or two of the most difficult challenges and/ or rejections you've faced in the past and how you responded?
18. How would your present prospects and customers describe you as their sales representative?
19. How would those with whom you work now, across all areas of the company, describe you and the work you do?
20. If you were given this position, what would your first month look like?

And of course the most important thing to remember..... reference checking ! Make sure any sales achievements they have discussed are accurate.





Top 20 Interview Questions for Salespeople - To learn more about this author, visit Karen Andrews's Website.

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Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

George Ludwig
George Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website


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About The Author


Karen Andrews
(Visit Karen's Website) This sales article was written by Karen Andrews, Director of Shine Sales Solutions, a Sydney based Sales Coach, Strategist and Sales expert that works with businesses to increase their sales through strategy development, sales coaching and mentoring.

Specialising in sales strategy, business development, sales effectiveness and sales training Karen is committed to making the changes that will inspire, motivate and help you realise your sales goals and potential. Get more free sales tips, articles and sales guides at www.shinesales.com.au

Karen Andrews is a Gold author on EvanCarmichael.com
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