|
|
Like this article? PLEASE +1 it! |
|
Funny Works - Insurance Sales Training
|
| Guest post by: Brian Sullivan |
Article Overview: Using humor in your business life says many things about you. It sells tons of product and brings down walls of resistance. Here are some tips on how to incorporate humor into your professional communications.
![]() |
Free Download - The Perfect Summer - Sales and Marketing Training By Brian Sullivan |
Funny Works - Insurance Sales Training
"A sense of humor... is needed armor. Joy in one's heart and some laughter on one's lips is a sign that the person down deep has a pretty good grasp of life."
-Hugh Sidney
Funny works. It sells a ton of product, brings the walls of resistance down, gets you the attention of a tough audience and can create the type of business culture that makes people comfortable to be themselves. So if funny actually can mean more sales, more influence and less stress, why don't more people use it as one of their greatest business weapons? Well they should, and so should you!
But what if you just aren't that funny? Well fear not! You don't have to be Jerry Seinfeld to add a spark to people's day. You just need to be willing to be a little funnier than you are right now. For instance you may choose to:
- Take funny pictures of customers with your product and use them in a monthly newsletter to other prospects.
- Go to Google Images, type in a funny topic that you and a client discussed (e.g., Charlie Sheen, Donald Trump, JUSTIN BEIBER!) and add that image to a follow up email. Then find a way to work it into the text of your email.
- Speaking of email, create a tagline at the bottom of your signature that describes you in a "less than serious" way. For instance, "Your Industry Bailout Specialist" Or perhaps a meaningless quote like, "96.7% of all statistics are made up" or "Ever stop to think, and forget to start again?"
- Open your next meeting with the funniest story you tell your friends (clean it up!) and FIND a business message in it. (Believe me, there is one in there.)
Related Articles
Article Tags: medical sales training, sales and marketing training
|
About the Author: Brian Sullivan RSS for Brian's articles - Visit Brian's website Brian Sullivan, CSP, is a member of the National Speakers Association and an internationally known expert on sales and leadership. Brian is one of about 10 percent of speakers worldwide to have earned the Certified Speaking Professional Designation awarded by the National Speakers Association and the International Federation for Professional Speakers. He delivers high-energy, no-nonsense, interactive seminars on his PRECISE Selling Formula to a companies looking to become famous in their industry. He has been quoted in magazines such as Selling Power and Business Week and is the author of the book, 20 Days to the Top- How the PRECISE Selling Formula Will Make You Your Company's Top Sales Performer in 20 Days or Less. Brian also hosts a talk radio show on Hot Talk 1510 called "Entrepreneurial Moments," a show dedicated to helping business people of all types. Brian lives in Kansas City with his wife Leanne, and children Jake, Shea, and Maggie. Click here to visit Brian's website Innovation Creates Leaders Sales and Marketing Tips Enjoy the Holiday Season because Mayhem is Just Around the Corner How a Humble Man Did His Job With PRIDE Clear Direction or a Firecracker Insurance Sales Training Authentic vs Adaption Insurance Sales Training |
Related Forum Posts
Share this article with your friends. Fund someone's dream.
Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
3 Pointers to Recruiting and Retaining Good Staff
Why Your Own Internet Marketing Website Is A Must
Tips for the Novice Traveler
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.



