What Will Be Written About Us - Medical Sales Training

Guest post by: Brian Sullivan
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Truth - Sales and Marketing Training - By Brian Sullivan

Yesterday morning, my 12-year-old son Jake needed to use my computer to print out a school report. Of course, he waited until five minutes before his ride to school to do what should have been done the night before. After scrambling to get the printer to work, he finally got his printout and crazily ran out the door. Like most parents, I was not happy that he waited until the last minute. This was NOT acceptable. I thought, “When he gets home from school, that boy better prepare for a little time-management seminar…delivered by his Dad.”

As I began packing up the computer to take into my office, I began reading what Jake had written. In the report he had to identify his role model. For a Dad, this is like Judgment Day! Because our greatest fear is our boy picking anybody other than us. As I read more I discovered…YES…I made the cut! I’m not sure he ever planned on showing it to me but as I read it, I was reminded how no success at work can make up for failure at home. I was also reminded how difficult it is to really know if we are doing our most important job (parent, spouse, friend) as well as we should.

So for this week’s exercise ask yourself this one question, "If I found something written by a loved one describing me, what would it say." The good news is that we can control the narrative that would be written...by doing everything we can to be even better at home than we are at work. And yes, we will screw up. In my case…way too often. But by reminding ourselves that the stories that will be written about us in the future are being assembled today. So make this week's chapter of that book one you would wish others would write, and one you would love to read.

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Truth - Sales and Marketing Training - By Brian Sullivan

About the Author: Brian Sullivan

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Brian Sullivan, CSP, is a member of the National Speakers Association and an internationally known expert on sales and leadership. Brian is one of about 10 percent of speakers worldwide to have earned the Certified Speaking Professional Designation awarded by the National Speakers Association and the International Federation for Professional Speakers. He delivers high-energy, no-nonsense, interactive seminars on his PRECISE Selling Formula to a companies looking to become famous in their industry. He has been quoted in magazines such as Selling Power and Business Week and is the author of the book, 20 Days to the Top- How the PRECISE Selling Formula Will Make You Your Company's Top Sales Performer in 20 Days or Less. Brian also hosts a talk radio show on ESPN Hot Talk 1510 called "Entrepreneurial Moments," a show dedicated to helping business people of all types. Brian lives in Kansas City with his wife Leanne, and children Jake, Shea, and Maggie.
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