"To my customer; I may not have the answer, but I'll find it.
I may not have the time, but I'll make it.
I may not be the biggest, but I'll be the most committed to your success!"
In a world of increasing "me-too's" and "sorta-like's" and "ditto's" what makes you stand out from the crowd? What 'YOU-niqueness’ do you bring to the marketplace that will make your potential customers want to deal with you and return time and time again? Are there things you do that your customers aren't expecting?
Take a few minutes and give some creative thought to these questions. Analyze your answers, for in them are revealed, the secrets of your eventual success and competitive edge.
• What do I provide my customers that they can't get everywhere else?
• What can I do as follow-up as a thank you to people -- even those who don’t buy from me now?
• What can I say or give to my customers that will influence them to remember me and the experience they enjoyed with my firm?
• What 'extra-unexpected-value' can I provide my clients after they buy from me?
• What can I give my customers that will totally amaze them -- something they would never expect?
• How can I build long-term relationships and communicate with clients and their families that will influence them to remember me for years to come?
Based on careful thought -- what changes will you commit yourself to making which will ensure these 'You-nique' factors become part of your daily operation? When will you start?
Copyright 2006 Bob ‘Idea Man’ Hooey www.ideaman.net Bob’s Ideas At Work! have been successfully applied by 1000’s of professionals across North America. His articles have been included in consumer and trade journals and he is the author of 9 books and is a frequent contributor to North American consumer, corporate, association, on-line and trade publications.
What makes 'YOU-nique?' - To learn more about this author, visit Bob Hooey's Website.
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Bob Hooey
(Visit Bob's Website)
Canadian Ideaman, Bob Hooey is an
acknowledged expert who will equip and
motivate your leadership and employees to
grow and win!
Bob is the author of 10 business,
leadership and career building books
including two on sales. He is a frequent
contributor and columnist for North
American consumer, corporate, association,
on-line trade publications on diverse
topics, eg: productivity, creativity and
innovation, leadership, teamwork, sales,
management, training, motivation, customer
service, and more.
He is an award winning speaker, becoming
(1998) only the 48th person worldwide to
earn Toastmasters coveted professional
level Accredited Speaker designation. He
has been inducted into their hall of fame
on several occasions. Bob is a founding
professional member of CAPS Vancouver,
honorary member of CAPS Sask & Halifax and
served as a CAPS National Director. He has
earned the respect of clients and
colleagues alike for his professionalism
and dedication to service and increased
value. Call now to engage him.
1-888-848-8407 (toll free North America).
Protect your conference investment -
leverage your training dollars. Equip and
motivate your team to win!
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Bob Hooey's
Complete
List Of
Sales
Articles
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