Feedback Form
Home Features Mastermind Forums About Advertise Blog Network Contact Be An Author

Communication Breakdowns

Communication Breakdowns

• Failing to communicate the reasons and timetable for a process, policy or technology change results in resistance, confusion and distraction from productive activities.

• Failing to communicate corporate goals and strategies. This may cause the organization to act at cross-purposes. For example, the marketing department invests in a campaign to promote product A, while the sales force is sending out direct mail pieces promoting product B.

• Failing to listen to your sales reps’ feedback about a new process. Your sales reps are the close to your internal customer and often the first to know about the customers’ response to a new process.

• Failing to give constructive feedback to a direct report because “the timing is not right”. The best time to give performance feedback is as soon as you become aware of the problem. The “right time” may never come. The longer you wait the worse the problem gets. And withholding feedback breeds mistrust. Your sales reps need to know where they stand with you at all times.

• Failing to correct a misunderstanding, or failing to clarify your own confusion. Eventually it comes back to haunt you. For example, you let slide a direct report’s misunderstanding about deadlines because you are not clear yourself. Pretty soon all your sales reps are slipping deadlines and productivity is heading down.

• Giving clumsy or unhelpful feedback in front of others, which puts sales reps on the defence and may lead to resentment rather than cooperation.





Communication Breakdowns - To learn more about this author, visit John Brennan's Website.

Like this article? Share it with your friends

Article Feedback
 Article Feedback No article feedback found.
  Leave Your Feedback
article feedback

Article Feedback

To learn more about the Evan Elite Author Program please contact us.

About The Author


John Brennan
(Visit John's Website) John Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/F X011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses.

John Brennan is a Platinum author on EvanCarmichael.com
About The Author

View Author Blog
View Author Blog

View Author Video
View Author Video

Free Downloads


John Brennan's

Complete
List Of
Sales
Articles

Name
Email
Author's Free Downloads
Measure Customer Loyalty Icon Measure Customer Loyalty
Webinar Plan Icon Webinar Plan
Campaigns to Customers Icon Campaigns to Customers
Internet Marketing Campaigns Icon Internet Marketing Campaigns

More John Brennan
The War to Attract and Retain Sales Talent
Email Marketing Tips
What is a Value Proposition
Build Bench Strength through Personality Assessments
How to Write Eye Catching Display Ads
Do You Follow Your Leader
Death of the Sales Person
Involving your Team in Decisions
Overcoming Psychological Barriers to Success
Win More Business by Choosing the Right Sales Activities
Free Downloads


 
 
 


Evan Elite Authors
Joe Dager  
Leanne Hoagland-Smith  
David Acheson  
Evan Elite Authors

Become An Author
Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details.
Become An Author

Evan's Latest Video
Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media
Evan's Latest Video

Business Opportunities
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"

How to Start An Online Business

Click Here To Learn More
Business Opportunities



Evan's Newsletter
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
Name:
Email:
Evan`s Newsletter

Free Downloads
Tips For Less Stress Icon Tips For Less Stress
Fortune Small Business Icon Fortune Small Business
The Art Of Networking Icon The Art Of Networking
Small Business Financing Icon Small Business Financing
Business Emotional Intelligence Icon Business Emotional Intelligence
Free Downloads - Complete List

Entrepreneur Tools and Guides
Top 50 Political Blogs
Top 50 Political Blogs
Top Political Blogs of 2009
 
Top 50 Diversion Blogs
Top 50 Diversion Blogs
Top Diversion Blogs of 2009
 
Entrepreneur Tools and Guides

SEO For Africa
SEO For Africa
Blessing Eguavoen Benin City, Nigeria,
Blessing Eguavoen
Benin City, Nigeria
SEO For Africa

If I Were A Startup...
Erez Zevulunov, $150k to $504k in 2 years
Erez Zevulunov
$150k to $504k in 2 years
Kerry Shapansky, $2.0 to $51 Mil in 5 years
Kerry Shapansky
$2.0 to $51 Mil in 5 years
If I Were A Startup... - Complete List

Famous Entrepreneurs
Simon Cowell, American Idol
Simon Cowell
American Idol
Warren Buffett, Berkshire Hathaway
Warren Buffett
Berkshire Hathaway
Famous Entrepreneurs - Complete List

Entrepreneur Advice
Guy Kawasaki, The Art of the Start
Guy Kawasaki
The Art of the Start
Seth Godin, Ideavirus Author
Seth Godin
Ideavirus Author
Entrepreneur Advice - Complete List

Popular Articles
(Premium Authors)

     How Social Network Marketing Can Increase Traffic to Your Small Business Website
By Janis Pettit
     What You Need to Know Before You Spend Money on a Logo or Business Cards.
By Janis Pettit
     Where to Find the Money to Finance Your Small Business.
By Janis Pettit

Have A Suggestion?
Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
Have A Suggestion?

More Evan Carmichael
More Information