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The War to Attract and Retain Sales Talent



The War to Attract and Retain Sales Talent
   

You might ask yourself what you are doing to develop leaders for tomorrow in your sales organization, or on your team.

Do your sales people have an individual development plan that identifies gaps in their competencies and includes a plan to close them?

Do you regularly coach your sales people to improve their performance?

Are you aware of all the educational and training resources available to your sales people and do you recommend appropriate resources to them?

Is every problem truly a learning opportunity? Do you first fix the problem, not the blame, and then involve your sales people in a root cause analysis to prevent the problem from recurring?

Can you "let go" your disappointment and frustration when a sales person is the problem and deal with them in an objective and fair manner?

When a new project comes your way do you ask yourself what parts of it you can delegate to develop your sales people? Do you delegate autonomy and responsibility while retaining adequate control?

Do you regularly "catch your sales people doing something right" and praise them for it? Do your sales people feel valued and respected?

Could your organization compete well in a "Best Places to Work" contest?


The War to Attract and Retain Sales Talent - To learn more about this author, visit John Brennan's Website.

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About the Author


John Brennan
(Visit John's Website)
John Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at office.microsoft.com/e n-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses.
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