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Marketing is complex - Sales is much easier!
Written by: Trent LeyshanArticle Overview: What are you goals and aspirations? And how do you see me helping you get there? What do you think I need to start, stop and continue doing? If I could wave a magic wand over your busienss and grant you one with what would that be?
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Free Download - Find fear before it finds you By Trent Leyshan |
Marketing is complex - Sales is much easier!
What are you goals and aspirations? And how do you see me helping you get there?
What really important to you and what do you value most?
In your opinion, what do you think I need to start, stop and continue doing?
If I could wave a magic wand over your business and grant you one with what would that be?
Questions like these, will give you an insight into what’s really important to your customer. It shows that you care enough to take to be genuinely interested in them, and what they think and what they stand for. It’s that simple. This also demonstrates you want to give them more, more of you! More of the realness and certainly more nakedness.
Marketing for many companies is complex and ambiguous. Sales on the other hand is simple. Forget the fluff and jargon, and focus on people.! It’s that simple.
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Article Tags: fluff, goals and aspirations, insight, jargon, magic wand, marketing, nakedness, realness
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About the Author: Trent Leyshan RSS for Trent's articles - Visit Trent's website  Trent Leyshan is founder, CEO of BOOM! A leading international sales training company that specialises in the development of inspirational sales cultures, leaders and salespeople. Early in his career Trent was head tradeshow spruiker and sales manager for Australia's most flamboyant TV salesman, Big Kev. He has since driven two of his own companies from lounge room operations into market leaders. And led sales teams in leading new media and advertising agencies. Trent is a sought after expert and facilitator on sales performance and strategy. He is the Author of sales book, The Naked Salesman: How to walk the talk and sell your way to success! BOOM! develops sales training strategies and delivers inspiring learning experiences for some of the world's most successful and demanding sales driven organisations. Empowering them with modern skills and tools to effectively engage with customers and build stronger and more valuable relationships.
Click here to visit Trent's website   How to generate referrals How to deal with problematic salespeople When does no mean no My Sales team arent getting along am I doing anything wrong How confident are you at selling really |
Related Forum Posts
Online Sales and Marketing vs Traditional
- Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing
Re: Online Sales and Marketing vs Traditional
- [quote="ltrahan":31w9r2iz]Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz]
I second the request...
Re: In-House or Outsource?
- Unfortunately, in the South African context, very few SMEs see outsourcing as an option. They believe it is too expensive, and they are paranoid that someone will "steal their ideas".
I believe that the three main functions that cannot be outsourced are marketing, sales and strategy. These must be done in house I believe. If you do not have the marketing skills then get them. Hire a consultant or attend a course, but get the skills. Even if you use a consultant, you need to understand what marketing is about, as no one knows your market like you do. Marketing is made to seem difficult and complex, but everyone who really understands their markets, can easily learn to do their own marketing.
In South Africa, labour legislation is extremely inflexibile, and consequently labour broking is a large industry. This is an ideal starting point for SMEs in South Africa, as it is a legally complex area, whih comes with severe penalties.
I say do it!
Rob Smorfitt
Re: Affiliate Marketing - Open for Discussion
- Hi GT
Affiliate Marketing is one of the easier ways to get started making money online, but it does take quite a bit of work before you see any great results as you have to keep promoting constantly.
It does teach you one hell of a lot about all aspects of Internet Marketing though as you will need to learn how to write and submit articles, create and maintain a blog, social networking is a great help to affiliates too..the list goes on and on. In fact from what you learn from Affiliate Marketing you can apply to any niche and be sure to succeed,
take care,
Carol
niche forum categories
- I think Kevin just touched on the point that I was going make... and that is developing 'categories' that stick. Sales and Marketing may be too broad for example. However I can almost guarantee you that you would see many more sign-ups if you tailored a category to 'internet marketing' for newbies. I've seen this work on other forums, however, [i:1i903wkn]it can get a little frantic[/i:1i903wkn]...
Fine tuning the categories, or expanding the scope should be effective. I think a lot of IM folks are surfing right on by because they're not finding what they're looking for here...
Just a few thoughts:
Better Blogging
Developing Info Products
Internet Marketing
Presentation Skills
More How to's
Another point is... a lot of people don't know that they can benefit from participating in forums. The signature links to their site - if they have one - can / should be motivation enough to get more involved. The more internet savvy members that have signatures seem to stick around more... Don't you think?
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