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Sales Lessons From Starbucks And Dell

I'd Rather Eat Than Smoke



I'd Rather Eat Than Smoke
   

Let me explain. Last month Bernadette, my wife, and I were in Chicago to attend a wedding.

Everything about the wedding, including the weather, was perfect.

The day after the wedding we headed back to Palm Tree country - Lakewood Ranch Florida.

My life is my laboratory and I'm always paying attention to what's going on around me.

I get a lot of my newsletter ideas this way including the idea for this issue.

After we cleared security we headed toward the American Airlines gate for our flight home.

We were walking behind a young couple, I guess in their mid-20s, pushing two strollers - with two very young kids.

My first impression was a young and happy family on the go.

And as we got closer to them, I heard the father say, "I'd rather eat than smoke."

We were approaching the food court when he said, "I'd rather eat than smoke." And I should point out his wife nodded in agreement.

Let me say this about that - I don't have an attitude about smokers.

This is a free country the last time I checked.

When I heard the words, "I'd rather eat than smoke," it just reminded me, with a sledgehammer, that life is all about choices and we make them every day. Professional salespeople and entrepreneurs make these choices every day.

And our choices have a way of affecting and influencing our lives.

Do you like what you see when you look in the mirror? You are where you are and I am where I am because of the choices we've made in the past.

The sum of past choices equals your reality today. This is a no-brainer sales tip.

The choices you make today will affect your reality in the future. This is an even bigger no-brainer.

Observing this young couple, pushing two strollers with two young kids, was a powerful reminder to me about priorities and choices, that we make everyday.

In this case, a young couple walking briskly through the airport, with two young kids, choosing between eating and smoking.

In your case, do you have everything you want out of your life?

Are you concentrating on what's important or distracted by what's urgent?

Do you have a personal plan for achieving what you want out of life?

Choose wisely because choice not chance, determines your sales destiny.



I'd Rather Eat Than Smoke - To learn more about this author, visit Jim Meisenheimer's Website.

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Jim Meisenheimer
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