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Wireline vs. Wireless

Guest post by: Todd Willard

Article Overview: Importance associated with the sales process.

Free Download - Why Benchmark? By Todd Willard
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Wireline vs. Wireless

I am often asked the question: If I am a wireless sales representative should I use a sales process that a wireline telecom professional would typically use? In other words, are the technologies not different enough where we should use a significantly different process when selling to our buyers? First of all, following a sales process of some kind is extremely important in terms of focus and structure for both a wireline and wireless sales representative. The most important thing is that the sales process be consistent within the company or organization. While the products and services that are being sold are significantly different, the same sales process can be employed. WILLARD’S WISDOM

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Home > Sales > Todd Willard > Wireline vs Wireless >
Article Tags: executive sales, sales, sales meetings, sales training, selling

About the Author: Todd Willard
RSS for Todd's articles - Visit Todd's website

exceltrain, inc. is a sales training and business consulting firm specializing in executive level sales training along with executive coaching and business consulting services.

Click here to visit Todd's website
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More from Todd Willard
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Winning Business the Right Way
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Related Forum Posts
Library to Meet Library to Meet - Has anyone ever tried the Public Library? they have meeting rooms there too and Toronto has over 30 locations with Free Wireless Internet.
I'll call Heather I'll call Heather - That is way too much! How obnoxious! At least when Rogers Wireless does it, they actually send you a prize, like a years magazine subscription or something. I find it worth the 5 minutes - but not 8 million times and with now reward.
Re: The Mobile Marketing Re: The Mobile Marketing - Mobile Marketing involves communicating with the consumer via cellular (or mobile) device, either to send a simple marketing message, to introduce them to a new audience participation-based campaign or to allow them to visit a mobile website. Some of the tools of the trade and a few of the concepts that will be featured in this Mobile Marketing 101 series are: Multimedia Messaging Services (MMS) Unstructured Supplementary Service Data (USSD) Bluetooth, Wireless and Infrared Mobile Internet and Social Media Mobile Applications Mobile connectivity not only enables people to connect to the Internet via a cellular telephone, PDA or other gadget, but also consolidates the different communication channels in a simple, yet effective, medium. Cheaper than traditional means for both the consumer and the marketer - and easy enough for almost any age group to understand and engage with - Mobile Marketing really is a streamlined version of traditional eMarketing.
Unsecure Neighbourhood Unsecure Neighbourhood - Instead of knocking on their door why don't you leave a letter in their Mailbox in a hand written envelope. You can advise them via the letter that their internet connection is unsecured and write how an unsecured internet connection can affect them. Note: this is time consuming but I'm assuming that your willing to spend the time to drive neighbourhoods to find your target market. People on this forum may be able to assist you in determining how to make more use of your time. Maybe you can post flyers in the neighbourhood stating "This Neighbourhood is Unsecure!" "Your Internet connections may be at Risk" Call me now for a free assessment of your Wireless Connection at 509-xxx-xxx The free assessment is critical in getting strangers to contact you. I'm sure you'd be able to come up with something more creative and I hope you use this as a launch pad for new ideas. GoodLuck and tell us what you plan on using to attract new clients and the results of your effort - we like helping people that come back with their reuslts (good or not so good).


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