Hans-Peter Holzwarth Articles
TOP Level Selling - Click To Read Article
Not because the things are difficult, we don\'t venture them but because we don\'t venture them, they are difficult.
Todays Sales and Service Culture in Germany - Click To Read Article
"Service desert Germany". This article in magazine "Focus" was published more then 10 years ago. But are there really recognizable changes? The following article should provide an impression where we stand today.
Strategy and Selling – the winning approach - Click To Read Article
There isn\'t the sales strategy which would applied to all customers optimally have for itself. As there are different customer structures, there exactly are different approaches so as a customer is looked after. All efforts have one thing in common, however: A yield as high as possible should be gained under consideration of the resources of one’s own.
Selling as a Profession - Mental Basis - Click To Read Article
Salesman is a profession that can be learned. It's even a profession requiring an apprenticeship, although many learn during this time everything you can think of, but not how to really sell.
Performance Coaching - Click To Read Article
Performance and performance development have to be measured in the consequences or the value to be expected alone. Value means, however, more than performance. Value is rather the result of the operational activity, added value for it so.
Customer relationship management (CRM) in medium-sized enterprises. - Click To Read Article
Customer Relationship Management (CRM) is the active set-up and preservation of long-term profitable customer relations by interaction with the customer. The interaction is made by use of suitable technologies, value increasing business processes and content employees.
Compensation systems in sales organizations - Click To Read Article
The following summary of different income and incentive systems shall think give stimuli, to take the sales activities into covering more with the enterprise strategic targets.
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