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Ian Traynor Articles

Ian Traynor Articles

The Thousand-Year-Old Sales Technique - Click To Read Article
The carpet soukes in Morocco provide a valuable demonstration of sales techniques, showing that there\'s nothing new under the sun!

Selling The Sizzle Not The Steak
- Click To Read Article
Many sales people fall into the trap of trying to sell the features of a product. But that\'s not what people buy. Here\'s an exercise to help you to avoid making this mistake..

Paint A Word Picture - Excite Your Customer
- Click To Read Article
So many sales pitches are boring. But you can bring your selling to life by painting pictures in words to excite your prospective customer.


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About The Author


Ian Traynor
(Visit Ian's Website) Ian spent more than 30 years in senior sales and marketing roles before "discovering" the Internet in 1995. Since then, he has become a full-time professional webmaster and internet marketer. blending traditional "off-line" sales & marketing skills with online marketing techniques. His flagship site, "Marketing Magic", offers a wide range of sales and marketing advice. Subscribers to his "Update" newsletter have access to his Private Download Library. Ian has developed a range of tools for novice webmasters, which he sells under the "Webmasters Cheak Kit" brand. He does a little consulting, but prefers to concentrate on using his online marketing skills to sell his own products.

Ian Traynor is a Silver author on EvanCarmichael.com
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