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Steve Waterhouse Articles

Written by: Steve Waterhouse

Stop Throwing Cans! - Click To Read Article
Two months ago, I had the pleasure of working with the technical training group for one of my clients. You know these guys. They are the techies who teach your customers how to use the software and operate the equipment we sell. They often come along on demos just to make sure we don’t make total fools of ourselves. Unfortunately, too often we fear that they will stray from their role and start talking. Who knows what will happen then!

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About the Author: Steve Waterhouse
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Steve Waterhouse is Principal and Founder of Waterhouse Group (www.waterhousegroup.com), a sales consulting and training company that helps companies dramatically increase their sales. He can be reached at 1-800-57-LEARN or info@waterhousegroup.com.

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Stop Throwing Cans


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