Feedback Form
Home Features Mastermind Forums About Advertise Blog Network Contact Be An Author

Three Keys To Attracting And Retaining Customers Or Clients

Three Keys To Attracting And Retaining Customers Or Clients
Free Download - Opportunity By Virden Thornton
Name: Email:

By carefully studying the attributes and techniques used by suc­cessful sales representatives from a cross-section of industries and professions, you can determine what it really takes to sell your products or services, maintain high quality customer or client relationships, and upgrade your organization's present base of business. Once you really understand the motivation and methods used by top sales professionals, you will be in a better position to consistently generate more sales for your firm or company.

Findings from the daily sales activities at The Selling Edge®, Inc., and extensive research by others into successful sales promotions, have identified three underlying attributes or success factors that assist top sales professionals in building and maintaining a profitable customer or client base. As you set out to attract new business and increase the profitability of those customers or clients you presently serve, these three factors must become the foundation on which you build every promotional activity.

I. EFFECTIVE COMMUNICATIONS

Developing effective and consistent two-way communication skills is the first component in establishing and maintaining a selling edge and developing long-term customer or client relation­ships. It is accomplished through practice and constant exchange of thoughts, feelings, and reactions with those customers, clients or prospects who have a distinct need and ability to acquire the products or services that you provide.

A prospect's or customer's thoughts and feelings can easily be discerned by talking to him--asking open-ended questions and really listening to what he has to say about his family, background, employment, goals, hobbies, and interests. Then you can use what you have learned to create a long-term, mutually profitable working relationship.

II. ACHIEVEMENT DRIVE

The right attitude--a strong, overpowering will to succeed (success motivation) is the second key to achieving consistent sales. Studies show that top sales people from every field of endeavor have more desire to achieve than the vast majority of their peers. They also gain personal satisfaction in helping other people make sound buying decisions. This gives them the energy, stamina, enthusiasm, and compelling motivation to attain the edge that produces higher rates of sales and high quality customer service levels.

To success­fully sell your products or services, you need to develop a strong desire to succeed. Our research reveals that success motivation can be learned and heightened with a positive attitude about yourself, your products, and services through creative mental imagery, and by developing specific, written sales and promotional goals.

III. DAILY PLANNING AND PERSONAL MANAGEMENT

“The mere possession of selling techniques does little to insure success. It is the person's attitude and work habits that are important.”

Dr. Richard H. Buskirk
Associate Professor of Marketing
University of Colorado

The third concept to be mastered, if you are to achieve success in selling, lies in your ability to schedule your time wisely and work effectively during the periods you allocate to your sales promotional activities. Major studies have conclusively demonstrated that sales profession­als are successful not because of any special or unique selling techniques they use or a sales personality, but they succeed because of the positive disciplined approach they bring to their work.





Three Keys To Attracting And Retaining Customers Or Clients - To learn more about this author, visit Virden Thornton's Website.

Like this article? Share it with your friends

Article Tags:
Recent Search: retaining customers techniques gym

Article Feedback
 Article Feedback No article feedback found.
  Leave Your Feedback
article feedback

Article Feedback
Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

George Ludwig
George Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website

Anne Barr
Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website

Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website


To learn more about the Evan Elite Author Program please contact us.

retaining customers techniques gym About The Author
retaining customers techniques gym

Virden Thornton
(Visit Virden's Website)
VIRDEN J. THORNTON is the founder and President of The $elling Edge®, Inc. a 23 year old firm specializing in sales, customer relations, personal coaching and management training and development. Clients have included Sears Optical, Eastman Kodak, IBM, Deloitte & Touché, Bank One, Jefferson Pilot, and Wal-Mart to name a few. Virden is the author of Prospecting: The Key To Sales Success, Organizing For Sales Success, 101 Sales Management Myths, A Realtor's Success Formula, and two best sellers 101 Sales Myths and Building & Closing The Sale. He also has a video/audio tape training program entitled Close That Sale, published by Thompson Learning. He has also authored a Self-Directed Learning series of sales, coaching & team development, telemarketing and personal productivity training guides. To obtain a substantial discount on two of Virden's new manuals, 101 Sales Myths and Organizing For Sales Success, just go to http://www.TheSellingEdge.com/book1.htm Note: You can contact Virden at virden@TheSellingEdge.com. You can also see an expanded biography at: http://www.TheSellingEdge.com/bio.htm


retaining customers techniques gym Virden Thornton is a Platinum author on EvanCarmichael.com
retaining customers techniques gym About The Author

retaining customers techniques gym Author Blog
retaining customers techniques gym Author Blog

retaining customers techniques gym Video
retaining customers techniques gym Video

retaining customers techniques gym Free Downloads


Virden Thornton's

Complete
List Of
Sales
Articles

Name
Email
If you enjoyed this article, get Virden Thornton's Complete List of Sales Articles For FREE!

More Virden Thornton
Top Sales Professionals Ask The Right Questions
An Ideal Selling Situation
When Selling Keep It Simple Stupid
Canned Sales Presentations Just Dont Work Today
Stay With It
The 8020 Rule Fallacy In Sales
The Multiplying Factor In Sales Success
Being Politically Correct Can Cost You Sales
The Processionary Caterpillar Syndrome Costs You Sales
Impress People With Your Message
retaining customers techniques gym Free Downloads


 
 
 


Evan Elite Authors
Jeff Foster  
Anne Barr  
Staging Diva  
Evan Elite Authors

Become An Author
Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details.
Become An Author

Evan's Latest Video
Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media
Evan's Latest Video




Evan's Newsletter
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
Name:
Email:
Evan`s Newsletter

Free Downloads
Campaigns to Customers Icon Campaigns to Customers
Maximize Trade Shows Icon Maximize Trade Shows
Inspiration Business Plan Icon Inspiration Business Plan
Building Business Relationships Icon Building Business Relationships
Competetive Advantage Article Icon Competetive Advantage Article
Free Downloads - Complete List

Entrepreneur Tools and Guides
Top 50 HR Blogs 2009
Top 50 HR Blogs 2009
Top 50 HR Blogs 2009
 
Write The Press Release
Write The PR
Press Release Builder
 
Entrepreneur Tools and Guides

SEO For Africa
SEO For Africa
Cecilia Ama Mensah Cape Coast, Ghana,
Cecilia Ama Mensah
Cape Coast, Ghana
SEO For Africa

If I Were A Startup...
Dana Zita, > $2.5 Mil in revenues
Dana Zita
> $2.5 Mil in revenues
Gord Hotchkiss, $113k to $1.5 Mil in 5 years
Gord Hotchkiss
$113k to $1.5 Mil in 5 years
If I Were A Startup... - Complete List

Famous Entrepreneurs
Bill Gates, Microsoft
Bill Gates
Microsoft
Fred DeLuca, Subway
Famous Entrepreneurs

Entrepreneur Advice
Zig Ziglar, See You At The Top
Zig Ziglar
See You At The Top
Jack Canfield, Chicken Soup
Jack Canfield
Chicken Soup
Entrepreneur Advice - Complete List

Popular Articles
(Premium Authors)

     Does Your Web Site Need A Workout?
By Kalena Jordan
     11 Reasons Why You Should Consider a Job in Search Engine Marketing
By Kalena Jordan
     How to Create a Favicon for Your Web Site
By Kalena Jordan

Have A Suggestion?

Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!

Have A Suggestion?

More Evan Carmichael
More Information