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LEADING TECHNOLOGY IN ONLINE CUSTOMER CONVERSION: ONLINE SPOKESPEOPLE!
| Guest post by: Nicholas Gacicia |
Article Overview: Online Spokespeople are used to engage and convert website visitors into customers or customer leads.
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Free Download - By Nicholas Gacicia |
LEADING TECHNOLOGY IN ONLINE CUSTOMER CONVERSION: ONLINE SPOKESPEOPLE!
What percentage of my website
visitors actually end up buying from me?
Why are people coming to my website, but aren’t filling out the “Contact
Us” form? Why are these percentages so low and what should I do to increase
them? That’s what Brian Goss, Babson
College MBA Alumni, was thinking when he started OnsiteVideos. He developed an industry leading online
spokesperson company to engage, retain, and convert website visitors into customers,
and also tweaked the process to conform with cutting edge technology.
Everyone has seen the online
spokespeople. The little people that
walk out from the side of the screen over your text and say something like
“Welcome to our site!...” What is the purpose
of charismatic website concierge spokespeople?
Well, they are used in visitor conversion and solve all of the problems
that Goss had previously had. They grab
the attention of the visitor and try to direct them to a section of the site
that the website owner would like to see improvement on. This could be a Contact form that will be
entered into a CRM system, or a product page where people can browse through
products and hopefully make a purchase.
Once tested, Brian found that including a spokesperson on a website
drastically increases the conversion rate of website visitors to far above the
normal percentage. In fact, the increase
is so drastic that online spokespeople are the
most effect method in visitor to customer conversion on the market today!
It is these important pages that visitors
may overlook that get you the revenue you need.
So why not send your website visitors directly to it? You can use a spotlight feature, which
highlights a link or a specific section of the page at a predetermined point in
the video to draw attention to that important section on the website. Or, a closing statement in a video such as
“Click on my to browse our products!” or “Click on me for our contact
information” will do the trick on getting the results you were always looking
for. Onsite Videos also provides detailed analytics for each and every client
so that they can track their video’s effectiveness. Every customer should be allowed to track
their increased conversions, so Onsite Videos offers just that to every one of
their clients.
By: Nicholas Gacicia
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|
About the Author: Nicholas Gacicia RSS for Nicholas's articles - Visit Nicholas's website Click here to visit Nicholas's website  |
Related Forum Posts
Re: Conversion rates - VIA ONLINE
- [quote="jvprosperity":2o0ch7z5]I think the reason Benny didn't include offline methods because his title was "Conversion rates - [u:2o0ch7z5]VIA ONLINE[/u:2o0ch7z5]"[/quote:2o0ch7z5]
Hi Andy,
I don't think "VIA ONLINE" was originally a part of the title and was only changed after the offline thread was started.
Re: Conversion rates - VIA ONLINE
- I think the reason Benny didn't include offline methods because his title was "Conversion rates - [u:337r7esl]VIA ONLINE[/u:337r7esl]"
Global Ad Agency Seeks Senior Sales Account Executive
- Global Ad Agency -- We are seeking experienced advertising Senior Sales Account Executives to join our growing sales force in New York office.
ICMediaDirect.com, Inc is a Full Service Online Advertising Agency driven by a united goal to provide both online as well as offline advertisers with easy and affordable ways to plan and buy media online. We are proud to present an impressive roster of over 300 satisfied clients and a wide reach of billions of visitors each month. With two great locations - N.Y. and D.C. - we know how to PLAN your media, how to BUY your media, how to TRACK your media and how to CAPITALIZE your media.
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• Excellent communication and presentation skills
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• Detail oriented and well-organized
• Ability to work independently
• Enthusiastic team player
The Best office location in the city! Competitive salary (plus commission), bonuses and benefits.
Please send your resume with salary expectations today at jobs@icmediadirect.com!
Re: Global Ad Agency Seeks Senior Sales Account Executive
- [quote="RobertGresch":1lt645d1]Global Ad Agency -- We are seeking experienced advertising Senior Sales Account Executives to join our growing sales force in New York office.
ICMediaDirect.com, Inc is a Full Service Online Advertising Agency driven by a united goal to provide both online as well as offline advertisers with easy and affordable ways to plan and buy media online. We are proud to present an impressive roster of over 300 satisfied clients and a wide reach of billions of visitors each month. With two great locations - N.Y. and D.C. - we know how to PLAN your media, how to BUY your media, how to TRACK your media and how to CAPITALIZE your media.
Qualifications
• Minimum 2 years of active ONLINE advertising sales experience
• Responsible and aggressive attitude
• Successful track record with ONLINE sales
• Understanding Internet advertising vehicles such as pops, banners, search and lead generation is required
• Excellent communication and presentation skills
• Strong computer skills are required
• Detail oriented and well-organized
• Ability to work independently
• Enthusiastic team player
The Best office location in the city! Competitive salary (plus commission), bonuses and benefits.
Please send your resume with salary expectations today at jobs@icmediadirect.com![/quote:1lt645d1]
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