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You are on show

Written by: Sue Barrett

Article Overview: Recently I have been watching the rerun of "Life at 1" on ABC TV (Australia) in readiness for the "Life at 3" series as I am fascinated by all things behavioural and developmental. The series focuses on children and their development from age one and beyond, similar in concept to the BBC's Seven Up series. However this series cannot be complete without the children's parents and siblings being involved. One of the fathers being tested in the series had recently changed jobs from being a professional sales person in a luxury car showroom to working in the family market garden business growing vegetable. His ‘stress' levels actual and emotional were significantly lower after having changed jobs which also affected his child's stress levels for the better.

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You are on show

Recently I have been watching the rerun of "Life at 1" on ABC TV (Australia) in readiness for the "Life at 3" series as I am fascinated by all things behavioural and developmental. The series focuses on children and their development from age one and beyond, similar in concept to the BBC's Seven Up series. However this series cannot be complete without the children's parents and siblings being involved.

I am interested in the series because I am a parent, however it is amazing what you can learn about other areas of your life from seemingly unrelated sources. This is such a case.

As part of the final episode of ‘Life at 1" the researchers measure the levels of cortisol, often referred to as the ‘stress hormone, in the bodies of the children and their parents to see how the stress of the parents lives affects their children.

One of the fathers being tested in the series had recently changed jobs from being a professional sales person in a luxury car showroom to working in the family market garden business growing vegetable. His ‘stress' levels actual and emotional were significantly lower after having changed jobs which also affected his child's stress levels for the better.

While he had indicated that he had been successful in his sales job having achieved good sales results and commissions he found the pressure of always having to be ready for action, ever attentive and available for clients over long periods of time exhausting and draining, so he finally left for something more relaxed. And feels much happier for the change.

Now I am not advocating us all leaving our sales careers for veggies, however, I could relate to what he was saying. I have been thinking about the concept of always being ‘on show' for some time.

Each client sales meeting is like a performance. If we are going to be an effective sales person, we need to ‘perform'. We need to be present, alert, attentive and ready for action for each client meeting and doing this several times a day. We are ‘on show'.

Selling can be and often is a ‘high stress' job; people to contact, problems to fix, results to be achieved, more people to contact.

Now I know some people do not care about how they appear to others and what impressions they make, however many an aspiring or seasoned sales person does. They know you never get a second chance to make a good first impression.

However most non sales people think that we have it easy - ‘out there meeting people all day, chatting, doing coffee, la la la'. Yeh right! Little do they know that you are always having to present your ‘very best self' every day, several times a day.

Sometimes at the end of the day you just don't want to speak to or meet another person. That's OK if you don't have to talk to anyone else when you get home or you live like a hermit, however for many of us we have a partner or a family to go home to and, I can't speak for you, but I want to be there for them too. I wrote about the importance of active listening in another posting recently called ‘pay attention' and how I find it a challenge to go home and listen actively to my children after being with clients all day.

Having a healthy lifestyle, clear goals and making sure you get personal ‘free' time on regular basis are just some of the things that are critical to maintaining healthy performance at home and at work, however, I wonder how many of us feel that we are having to be ‘on show' more often now than ever before.

In this networked world all our actions have the possibility of effecting someone else. Maybe I have taken being ‘on show' too far and need take a break and be more ‘daggy' from time to time.

I wonder how others feel about this. I would like to explore this further and would welcome your feedback on this issue. In the meantime I will keep on being fascinated by all things behavioural and developmental, including sales.

Happy selling.

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Home > Sales > Sue Barrett > You are on show
Article Tags: abc tv australia, bbc, car showroom, clie, commissions, effective sales, garden business, jobs, long periods of time, luxury car, parents, professional sales person, rerun, sales careers, sales job, siblings, stress hormone, stress levels, unrelated sources, veggies

About the Author: Sue Barrett
RSS for Sue's articles - Visit Sue's website

'Selling is everybody's business and everybody lives by selling something' so says Sue Barrett, sales expert, writer, business speaker and adviser, facilitator, sales coach, training provider and entrepreneur. Sue founded Barrett in 1995 to positively transform the culture, capability and continuous learning of leaders, teams and businesses by developing sales driven organisations that are equipped for the 21st Century. Since inception, Barrett has worked with hundreds of Australian companies challenging thinking to create compelling reasons and continuous learning pathways for people and organisations to develop their skills, knowledge and mindsets to create the shifts they want and ensure they are well informed and equipped for the sales journey ahead.

Sue is one of the leading voices commenting on sales today. Sue has a unique way of getting to the heart of the matter - she combines extensive knowledge, research, insight, and practical experience with a deep sense of compassion to bring forth a more enlightened way of thinking and participating in the world. This makes her stand out from the usual crowd of existing business commentators.

Her ability to distill complex ideas and relate them to life's everyday challenges and opportunities has audience members and readers leaving with a stronger understanding of "self" and how they can begin to achieve excellence through purposeful action. Presenting and writing on a wide range of topics about the world of 21st Century selling Sue's presentations and articles include sales philosophy and culture, sales leadership and coaching, sales training, selling skills, resilience, neuroscience in selling and more. Sue's articles are some of the most widely read in Australia and she is gaining a following overseas as well. Besides publishing on Barrett Sales Blog site, Sue has been the lead sales writer for www.smartcompany.com.au since 2007, and is also regularly published on other highly regarded publications such as Australian Anthill Magazine, Niche Magazine, Marketing Mag, Business Chicks, and Business Deals.



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