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Trish Bertuzzi Articles

Written by: Trish Bertuzzi

Effective VoiceMail Messaging: Do's and Don'ts - Click To Read Article
Whether we like it or not, voice mail has become the first step in the sales process. There is quite a bit of debate surrounding whether to leave voice mail messages or whether to just keep dialing a number in the hope that the prospect will answer the phone. We vote for leaving voice messages....why miss an opportunity to create an impression?

Why Prospecting is Like Baseball - Click To Read Article
The reason I want to talk about why prospecting is like baseball is because I recently saw a quote by Mickey Mantle that struck home: "During my 18 years in baseball, I came to bat almost 9,000 times. I struck out over 1,700 times and walked over 1,800 times. That means I played seven years in the major leagues without even hitting a baseball."

The Flaw In Calculating Inbound v. Outbound Marketing - Click To Read Article
Mike Damphousse of Green Leads wrote a great post on Inbound v. Outbound Marketing and really got me thinking. But, even though the debate rages around inbound v. outbound and the cost/budgets associated with each, good old fashioned personal/professional networking is the lead source that will drive the most business.

Have You Mastered Sales 1.5? - Click To Read Article
Sales 2.0 is getting tons of buzz right now in the technology market. So how do you begin to transform your organization? Take baby steps: you need to master Sales 1.5 before Sales 2.0. You need a solid foundation on which to initiate real change

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About the Author: Trish Bertuzzi
RSS for Trish's articles - Visit Trish's website

Trish Bertuzzi founded The Bridge Group, Inc. with a mission to help technology companies build highly successful inside sales teams.

Since founding The Bridge Group in 1998, Trish has helped over 180 technology clients build, expand, and optimize their inside sales strategies. Trish writes about Inside Sales metrics, tips & trends at the Inside Sales Experts blog.

Click here to visit Trish's website Dashed Line

More from Trish Bertuzzi
Have You Mastered Sales 15
The Flaw In Calculating Inbound v Outbound Marketing
Why Prospecting is Like Baseball
Effective VoiceMail Messaging Dos and Donts


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