Mark Cook Articles

"Cook is a proven business builder...a brilliant salesman, a rare leader." -Stephen R. Covey

Mark Cook is a sought after sales performance expert who authored Sales Blazers (McGraw-Hill) and Leading Client Growth (Sales Methodology Workshop) after a multi-year study of 10,000 business people. The research also reached out to 4,000 salespeople to find 300 top salespeople and leaders who outperformed trends and counterparts. Cook leads the sales performance services as director of marketing and professional services for O.C. Tanner, a leading employee performance company. Cook brings a wealth of real world experience to sales and marketing organizations. Prior to O.C. Tanner, Cook served as vice president of sales and marketing for Center 7, a provider of system-management technology and CEO for Cumulus Services. While working as director of marketing with Stephen R. Covey's organization, FranklinCovey, Cook was the founder and publisher of Priorities: The Journal of Professional Success. Cook's projects have been written about by Selling Power, Forbes.com, Business 2.0, VAR Business, Ad Week, Smart Partner, Reseller News and Information Week. Cook holds a bachelor's degree and a master's degree in business with an emphasis in sales and marketing from the David Eccles School of Business at the University of Utah.