Sales Training comes in two winning versions: Short-term success and long-term success.
Short-term sales training is also known as “Motivational training”. It is a sales seminar which gives the sales crew a temporary lift, returning them to the sales floor in a fresh humor and with renewed hope.
Long-term sales training comes in a variety of forms, such as training manuals, seminars, workshops, instructional tapes, etc. What all forms of winning long-term sales training have in common over mere motivational training is that they instruct both the new and veteran sales trainees in actual, workable sales tools and techniques with which the salesman can get lasting results.
The best, and perhaps most rare form of all sales training, is training which both motivates and provides the trainees with highly effective tools and techniques.
You will discover that the ultra-workable tools presented in the sales training manual, HOW TO SELL – Clear and Simple, in an easy-to-understand and surprisingly entertaining style, is just such a rare and excellent form of – both short-term AND long-term – sales training.
(c) 2004, 2005, 2006, Harry Frisch, STI Publishing. All Rights Reserved.
To learn more about this author, visit Harry Frisch's Website.
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Harry Frisch
(Visit Harry's Website)
Harry Frisch is the author of the popular
new sales training book, available at ww
w.HowToSellClearAndSimple.com
Mr. Frisch has won numerous awards,
selling a remarkably wide range of
products and services to all levels of
business and industry, as well as retail
to the public. (Partial list includes:
ReMax real estate, Saturn automobiles,
audio-video equipment, specialty clothing,
Honda automobiles, self-improvement
courses, big ticket in-home sales, fine
art by phone sales, door-to-door book
sales... just to name a few.)
In addition to being a Master Salesman, he
is an accomplished writer and humorist, an
inspiring educator, an in-demand business
consultant, and an expert in the field of
human behavior.
Mr. Frisch earned his B.A. from Boston
University and did his graduate work at
the University of Michigan and Hunter
College, and has additionally been
affiliated with City College of New York
(CCNY) and New York University, (NYU).
Mr. Frisch is also the author of HOW TO BE
A SUPER SALESMAN…and Still Respect
Yourself in the Morning, and the powerful
HOW TO SELL -- Clear and Simple Course.
To receive his newsletter of sales tips,
write Newsletter@STIPublishing.com
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Harry Frisch's
Complete
List Of
Sales
Articles
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If you enjoyed this article, get Harry Frisch's Complete List of Sales Articles For FREE!
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