Paul Butler Articles

Wise Words for your Customers - Click To Read Article
It's very easy to fall into the trap of using of using the same old words time and time again, your customer may nod off, never let that situation develop, avoid at all times use creative words to keep your customer focused on you.

The Top 5 steps to avoid negative thinking - Click To Read Article
If you find it hard to keep positive you need to feed your subconscious mind with good thoughts to remove those negatives feeling that manifest themselves within your mind, try these 5 simple steps and watch your positive thoughts grow bigger and better as each day passes.

The Ultimate Sales Introduction - Click To Read Article
Please do not fall into the trap of not being prepared when someone asks you what do you do, you owe it to yourself to make a great first impression, as they say, big yourself up, whenever you get the chance, whatever you do as a job or pastime, your special and don't forget it! Sell yourself you just never know how important that person could be in your life. Everybody is in sales they just don't realise it.

The Power to Influence People - Click To Read Article
When it all comes down to the key reasons that help you to influence people it basically comes down to your own self belief systems. If you have negative thoughts about yourself they will always effect your actions in front of people that you need to influence the most. Crazy I know, but it's true

The Secret Assassin Within - Click To Read Article
The more I speak to salespeople, the more I think about the reasons for success or failure in sales, is it just down to your skills and work ethic or is there another reason why people have sales nightmares?

The 5 Major Skills you need to become a Great Manager - Click To Read Article
After hours of research and talking to successful managers at great length trying to establish the major skills you need to become a great manager, I have finally nailed it down to 5 key skills.

The 5 step Chill Out Guide to Proposal Writing - Click To Read Article
You do not need to write war and peace when it comes to your proposal. Keep to the facts and to the point.

The 5 Top Power questions to ask your customer - Click To Read Article
When you get your chance to speak to your customer, please refrain from asking those lame questions that salespeople tend to ask during meetings/sale call, "What does your company do", "Who did you buy your machine from","How many copies do you produce", "How long have you been in business, etc, etc. You could well ask those question during a conversation, but I hope not too often. It's all about being different from your competitors, you need to make your customer think about their response, it's all about engaging with their thought's and making an impact at the beginning of the sale call/meeting.

The 7 magic ingredients to become a winner at selling - Click To Read Article
There is only one main ingredient you must have to become a successful salesperson and that is SELF BELIEF if that is missing is your toolbag you are in for a hard slog. I have witnessed it over the years with numerous sales people who have then gone on to become very successful, unfortunately there are plenty of others who just dont have it. Self belief is somthing you need to grow inside you, so here are the 7 magic ingredients to become a winner.

The 7 steps to avoid the sales nightmare of no income - Click To Read Article
Everything you read is from people telling you how easy it is to earn big money in sales, how they made it big time. The truth is that 80% of sales people are on the treadmill, hanging in, on there month on month, selling in peaks and troughs, trying to keep there families well feed and watered and creating a great home and providing security for all your loved ones. Sales is tough and you may need to be a little mad, but hey, who said that life was easy. Get rid of those sales nightmares for good, I know it's far easier to talk about than actually doing it, somethings never change.

The 9 Chill out steps to C Level Selling - Click To Read Article
How many times have you thought about engaging with the CEO, then when it comes to making the call you bottle out and call another point of contact lower down the chain, sounds familiar. I know the feeling.

The Chill Out Rules to Successful Selling - Click To Read Article
Research your customer before engagement, search their website, look for key activities and important area's of their business. Take notes of the key people and what they want to achieve. Unfortunately we tend to engage our customers without being fully prepared, it's not surprising that we hit barrier's during the sales call. once you have researched well you then need to use the chill out rules below.

The easy way to increase your sales - Click To Read Article
The sad fact is that most salespeople tend to forget to keep in contact with their customers once they have sold them their particular products/services. Shocking don't you think

Probing for Success - Click To Read Article
When you are asking questions to develop and understand the customers issues, you need to keep asking and asking questions to uncover the real issues that they have, unfortunately most salespeople stop asking questions and assume what problems they have.

No Pain No Gain 5 Step Sales Strategy - Click To Read Article
Are you about to create a strategy to achieve your sales target? The following 5 steps are a must to help you on your way.

Incantations that make the difference - Click To Read Article
Confidence low, feeling down, having a bad time in sales, too many lows and not enough highs, overweight and no money coming in. Yes believe it or not there are a lot of sales people out there experiencing the same symptoms. But things are about to change for the better, it's time to nourish your mind with good thoughts instead of bad thoughts.

How to start your day the right way - Click To Read Article
Here is a simple little tip on help you set your day up to be a great one

How to have a great day - Click To Read Article
It's just like selling you always need to prepare yourself for a meeting, well the same rules apply, but this time you prepare before you go to sleep

How to maximise your sales account opportunities - Click To Read Article
Customer strategic account management business assessment 5 step tool to help you get the most out of your sales accounts. Start to build a map of your customers business highlighting all the key bits of information you need to strategically manage your accounts successfully.

How to find the right job for you, in just 7 simple steps - Click To Read Article
Companies are screaming out for creative thinking people for their organisations, make yourself stand out from the crowd, you are special, so act special. Most people are looking to change jobs, searching for new and exciting opportunities in the workplace that will finally eliminate all their frustrations. Well that's the idea, but instead of taking total control of the situation they leave it to the recruitment agencies to do the donkey work, unfortunately you run the risk of being in the same shoes as all the other salespeople. Get ready for the magic 7 steps to get ahead of your competition.

How to avoid objections during your sales presentation - Click To Read Article
Handling customer objections at the end of the sales meeting can cause you a lot of grief and frustration and sometimes lose you the sale, well here is great tip on how to avoid this ever happening to you.

Give yourself a magical life - Click To Read Article
Do you fall into the trap of caving in to negative thoughts most of the time instead staying positive, well most people do, in fact about 95% of us do and the we reason do it, is because we just conform to what we believe everybody else is thinking. Well it is time to stop and get that Magic back into your life.

Goal Setting for Outstanding success - Click To Read Article
Most salespeople think about goal setting,but very few people do it . They get stuck in a rut and lose sight of what they wanted to achieve. Everything gets on top of you and you lose your way, this is were everybody goes wrong, well not in all cases, but most!

Engaging your Customers with Passion - Click To Read Article
Learn how to fully engage your customer within the first minute of talking to them. Get them interested enough to listen, grabbing their attention is the magic key.

Essential tips for outstanding territory management - Click To Read Article
Just started a new sales role and your thinking where do I start, it's a problem everybody faces at one stage or another. The key is to work out what customers you need to visit first, it's a case of who's hot and who's not, maximising your time is essential. You need to hit the floor running, hopefully these steps will you do just that.

Driving to Sales Greatness - Click To Read Article
Get on the road to success and learn in the fast lane Do you love to drive to your appointment listening to your favourite songs, singing at the top of your voice, sounding fantastic, feeling cool, giving people the look when you get the chance. Yes, we have all been there, well, most days. It's time that you changed your daily habit. It's time to THINK and DRIVE.

Customer benefits are the key to success - Click To Read Article
Stop selling the features and start selling the benefits. It shocking just how many people feature dump.

Developing Outstanding Communication Skills - Click To Read Article
Never forget,that people buy from people, in other words, you could have the best product in the world but if the customer takes a dislike to you personally, your chances of getting the sale will become extremely challenging.

Closing with Passion - Click To Read Article
When you get the opportunity to close, always remember to close with the benefits that the customer has stated. The golden rule is three benefits, this does not mean that you always need three, one is enough if it's powerful enough, the rule of thumb is three, then in most cases you will always make the sale.

Chill Out Guide to opening the call to get an appointment - Click To Read Article
Always having problems making an appointment over the phone, 9 times out of 10 it's a wasted call. I will not try and kid you that there is a magic formula, because if there was, no one would ever tell you. If all else fails try this one.

Chill Out Guide to Perfect Presentations - Click To Read Article
Chill Out guide to outstanding presentation skills, when the going gets tough the trained get going.

Chill Out guide to positive thinking - Click To Read Article
Just think, everything you have ever achieved, started with just a little thought, it may take days, weeks or even years to turn into reality, consistantly planting that seed in your mind everyday starts the process in helping you make your thoughts become reality.

6 Great Ways to avoid Cold Calling - Click To Read Article
This year I have been cold calling to raise new appointments, I also have at my disposal an experienced tele seller, can you guess the results? It's grim reading, we have had to raise the white flag in surrender, if we had to rely upon cold calling to get new business, we would not get any business, well maybe a little bit, but not enough to make your target. So the next time someone, well that would be your boss, tells you to get on the phone, suggest the following strategies.

10 Commandments to Selling - Click To Read Article
Follow these 10 commandments and you will succeed in selling

10 top tips to reduce your Carbon footprint when selling - Click To Read Article
Most salespeople never give it a second thought when it comes to thinking about reducing their own carbon footprint during their sales role, so here are my top tips on how to help save the planet and still make the sale


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