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What's the Big Deal About Independent Sales Reps?

Guest post by: Jeff Simon

Article Overview: Independent sales reps are important factors for any principal to consider. But why? What makes them so important?

Free Download - What Independent Sales Reps Should Expect From Their Principals By Jeff Simon
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What's the Big Deal About Independent Sales Reps?

An independent sales rep is an incredibly valuable asset for any company that sells lines or services to have! Essentially, you pay a sales rep to represent your line. It sounds simple, but it is in fact incredibly rewarding. The difference between a salesperson and a manufacturer’s rep is that rather than working for a single company, a sales rep carries multiple lines.
Why is that such a big deal? Well, because they also have established customers that buy their lines. This means that they can go to their customers and say “Hey, I have a new line similar to what I already sell to you that you might also be interested in.” This increases the likelihood of retailers and distributors picking up your line, because they already have an existing buyer’s relationship with the sales rep, who they already know and trust. Because of their abilities to sell your line so effectively, independent sales reps are one of the leading methods to build your business.

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Home > Sales > Jeff Simon > Whats the Big Deal About Independent Sales Reps >
Article Tags: important factors, independent sales reps

About the Author: Jeff Simon
RSS for Jeff's articles - Visit Jeff's website

For over twenty-five years, Jeffrey Simon has been professionally active in financial management, information systems management, software development, and project management. Most recently he has been a founder and principal owner of RepHunter, Inc., a successful startup conducting business over the Internet. During the last two decades he has been employed by GE Capital, and has consulted for clients including American Express, CIGNA, IBM, and Xcel Energy. He has conducted advanced technology training in the international enviroment, including seminars attended by representatives of the U. S. Government, the Canadian government, the British government, NATO, Boeing, DuPont, Exxon, General Electric, Grand Metropolitan, Hewlett-Packard, IBM, Monsanto, Siemens, Westinghouse, and numerous other major corporations. His recent interests include the application of artificial intelligence to analysis of the stock market. Jeffrey was graduated from the University of Minnesota Summa cum Laude in Mathematics, and holds an MBA from Pepperdine University. He may be reached at jas@rephunter.net.

Click here to visit Jeff's website Dashed Line

More from Jeff Simon
What to Expect When Dealing With Independent Sales Reps
How to Become an Independent Sales Rep
Features of a Marketing Agreement
How Can I Find Independent Sales Reps or Sales Agencies
How can I get an Independent Sales Rep to take my line


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