---

Guest post by: Ralph Burns Become an Author

Tweet

---

---

The sales manager is the sales rep's direct line of communication between himself and his performance. If this line is cut, if the sales manager is somewhat incompetent or won't do his job properly, then the company has a problem. One of the most important factors that could influence a sales rep's growth in his career is the sales manager's ability to do his job well. A top sales manager does this job by providing specific behavioral feedback. It is by no means an easy task. Each sales rep has his or her own set of behaviors he or she brings on the job. The top sales manager should be able to analyze these behaviors based on reports and turn them into feedback in a way that would inspire growth and positive change from the sales rep.

One way to pull this off is to develop a shared vision-between the sales manager and sales rep-of the expectations and style of coaching the sales rep needs to improve his or her game. For example, during pre-call planning, a top sales manager could use this opportunity to take notes of information as well as his own observations to be used as feedback later on.

Sales management is a tough job, sure, but who ever said otherwise? If anything, it's one of the most emotionally gratifying jobs in the world, knowing you did what you could to help someone get better in his or her career.

Speaking of helping people, a top sales manager recognizes the power behind giving positive behavioral feedback. Confident sales persons produce better results, period. Top sales managers know this, and adjust their strategies accordingly. Underperformers might even change and start making consistent sales, while average sales reps, under the right encouragement, could grow to become sales superstars someday!

Who knows? Anything is possible with the right guidance of a top sales manager who knows what he's doing.

Related Articles

  How To Answer Today's Behavioral Interview Question
  Basic Feedback Should Be BASIC
  Now You Can Have Super Motivated Staff with these 8 Proven Tips
  Three steps to creating a Pay it Forward Environment
  Giving sales feedback – hard to learn, difficult to do and really important
  Case History - How Not to Hire Salespeople
  How To Give Effective Feedback
  7 Tips for a Positive 360 Feedback Experience
  How to Give and Receive Excellent Feedback
  Master Your Game: Providing Effective Feedback
  10 Tips To Use Feedback Positively In Your Management
  Providing Feedback
  One Economist to Rule Them All? Really? Do We Have To?
  How Appetizing Is Your Feedback? (How to Motivate Your Team with Positive Communication)
  Impact of Sales Process versus Sales Coaching
  Providing Positive Feedback Can Improve the Bottom Line
  Emotionally Intelligent Job-Related Feedback
  Why I Love to Hear From Clients and Why You Should Too
  How To Show Appreciation To Your Clients Without Breaking Your Budget
  The Ultimate Secret of Acing Behavioral Interviews SHOW don’t TELL

Related Forum Posts

Online Sales and Marketing vs Traditional
Re: Online Sales and Marketing vs Traditional
Re: Onlywire Social Bookmarking Service: Your thoughts
Re: What can You Learn from a Jobless and Homeless Woman?
Re: How Important is Feedback in eBay?

Share this article. Fund someone's dream.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Combating Loneliness While Working From Home

Internal Customer Relationship Management

The 5 Golden Rules of Awesome Blogging

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.